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Lucire Fashion 2003

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Photographed by Mario Sorrenti
Heidi Klüm

   It was to be expected, not from what was shown on the catwalks, but from the mood: bright colours are reserved for periods of optimism and right now, these designs suggest that swimming and sunning aren’t things to be shouted loudly with clothing. Taking time out while others deal with world crises? Perish the thought.
Bright colours are reserved for periods of optimism and right now, these designs suggest that swimming and sunning aren’t things to be shouted loudly
   Style highlights for summer 2003 include Post Card, which is meant to be Hawaiian-inspired with tropical flower patterns and bleached stripes. Secret Garden has hand-worked details with a vintage feel. Tropical Eden is inspired by Africa, with animal prints and batik.
   Lucire has noticed that at H&M, too, the triangle top is very in for Europe, along with low-cut hot pants. Knotted ties, beads, belts, zig-zag stitch and ribbon trim are the details of the season.
   The campaign consists of a day’s shoot by former model, now fashion photographer, Mario Sorrenti. Once romantically linked with Kate Moss, Sorrenti has become one of the most sought-after photographers.

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