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Roberto Cavalli: bring out the animal printRoberto Cavalli: bring out the animal print


Hennes & Mauritz rolls out its collaborative collection with Roberto Cavalli with more aplomb than its previous joint efforts
photographed by Alfonso Catalano and Larry Busacca

 

HOW DO YOU roll out a limited-edition, party-centric collaboration between a designer known for opulence and a mass-market manufacturer known for practicality? In the past, H&M’s collaborative ranges—examples of what we at Lucire call ‘accessible luxury’—have been launched, despite designers such as Stella McCartney and Viktor & Rolf, with reasonably low-key affairs. Not so with Roberto Cavalli, the latest designer to do a joint collection with the Swedish retail group.

In October, the company celebrated the launch of the collection with a huge affair in Roma’s Salone delle Fontane, a video from which has been on Lucire’s front page since that night. The red-carpet do had plenty of paparazzi and helicopters buzzing overhead, with a night that has been described as ‘electrifying’.

Guests on hand included the designer’s wife, Eva, Sharon Stone, Halle Berry, Mira Sorvino, Bar Refaeli, Katy Louise Saunders, Bianca Guaccero, Karl-Johan Persson, Rolf Eriksen and Janne Eriksen, and H&M’s own Margareta van den Bosch.

The quotations from the celebrities and journalists such as Vogue TV’s Louise Row were gushing, but then Cavalli deserves it—one of the few designers who has been able to consistently wow from season to season.

The animal prints were present, as re-created by H&M, and modelled by Erin Wasson and Jessica Stam. Red carpet dresses were also present—not the sort of thing you might normally associate with Hennes & Mauritz. Nicolas Malleville showed the men’s range, which included suits and tuxedo separates.

The party circuit continued to New York, where in early November H&M launched the range at its Fifth Avenue flagship store. Some fashion die-hards waited for Cavalli since the night before, hoping to be the first to see the new collection. He did not disappoint, making a guest appearance along with Stam.

 

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