Sopheak Seng is fashion and beauty editor of Lucire.
Dyson has named award-winning hairstylist Michael Beel, creative director of Buoy Salon & Spa, as its styling ambassador for New Zealand. Beel, who succeeded the late Derek Elvy at Buoy, is an ideal choice as the British company rolls out its hairstyling products in the country, and a perfect fit for the brand as someone who thinks outside the box.
Congratulations on becoming a styling ambassador for Dyson, what are you most excited about as the NZ styling ambassador for Dyson?
I’m excited to bring amazing styles to our hairdressing community using Dyson’s advanced beauty technologies. It’s incredible to see how Dyson is disrupting the category with its game-changing styling technologies so it’s exciting to be on this journey.
What do you love about Dyson and its product range?
For me, it’s incredible to think that Dyson has invested £100 million in the development of its styling technologies by researching the science of hair. For years, women had to compromise on their hair health to achieve certain styles and that was a problem that needed solving. What I love about Dyson styling technologies is that they’re engineered to protect the integrity of the hair! The Dyson Supersonic hairdryer is fast at drying your hair and maintains style longevity, keeping your hair looking and feeling great for longer. Using intelligent heat control, the temperature of the airflow is measured 40 times a second to prevent extreme heat damage. Plus, and the shine on your hair is incredible!
You are known for your big, beautiful hair styles. What is your must have tool for styling when it comes to big beautiful hair?
Hands down, the Dyson Supersonic hairdryer Professional Edition. I love a good blow dry
and this styling technology makes my job easier to create effortless hair. The different attachments allow me to work with my customers’ natural hair to create their desired style. As we know, there are so many types of hair so by having attachments engineered for different hair types combined with the right product, I find the Dyson Supersonic hairdryer helps make styles last longer, which is especially needed on shoots and fashion shows.
What about the Dyson Supersonic hair dryer makes it different from its competition?
For me, it’s all about creating amazing styles and preserving hair health. I love how the Dyson Supersonic hairdryer uses Dyson’s patented Air Multiplier technology for fast, powerful and precise styling. Also for me, the small Dyson digital motor V9 that sits in the handle of the hairdryer gives more balance, as opposed to conventional hairdryers that have the motor in the head of the machine. And most importantly, the fact that it prevents extreme heat damage …I could go on forever! It’s amazing! Get your hands on one to try it out for yourself!
Key trends you are seeing in hair that we need to look out for?
It’s about embracing your individual texture in whatever hair type you have, but there’s a
move towards a more polished feeling of that texture in the hair! Also the most important thing is healthy hair will never go out of fashion!
How do we achieve beautiful hair at home, when we aren’t a professional hairdresser?
Dyson have launched an amazing technology called the Dyson Airwrap styler. It’s a multi-styling hair tool engineered to curl, wave, smooth and dry with no extreme heat and gives you salon-looking hair easily at home! It styles hair from damp, allowing you to save time and avoid extreme heat damage when styling. And whether you are after volume, smoothing out, curls or waves, it’s so versatile that there is an attachment to help you achieve your desired look from home!
What are you working on at the moment that excites and recharges your creativity?
My next focus coming up is New Zealand Fashion Week! I’m excited to be working with some of NZ’s leading fashion houses and helping bring those designers’ visions to life! It’s always a crazy busy week but one that I thrive on seeing all the creativity come to life. •
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Selected team Instagram accounts Jack Yan | Sopheak Seng | Elyse Glickman | Stanley Moss | Paula Sweet | Joanne Gair | Lola Cristall | Jody Miller | Jamie Dorman | Summer Rayne Oakes | Doug Rimington | Tanya Sooksombatisatian