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H&M opens in Harajuku, shows Commes des Garçons collaboration

Filed under: Lucire, branding, culture, design, fashion, globalization — Lucire staff @ 1.21

H&M's new store at Harajuku, Tokyo
With the Japanese economy at risk of de?ation, it’s probably not a bad time to open a retail store that specializes in low prices. H&M’s new store in Harajuku, Tokyo, opened yesterday and was one of two that showed the Swedish brand’s latest designer collaboration—this time, with one of Japan’s own: Rei Kawakubo of Commes des Garçons. We have pictures from the launch and the ?rst day’s shopping here.

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