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Fergie’s shoe lines hit US stores


NEWS
by Lucire staff/March 18, 2009/12.40

Fergie poses for her ad campaign, featured in Lucire
Above: Pop superstar Fergie poses for photographer Tom Munro during the Fergie and Fergalicious brand photo shoot in New York. Among those helping Fergie look her best for the photos, which consumers can see in stores and at FergieShoes.com, were fashion stylist Joe Zee, hairstylist Serge Normant and make-up artist Gucci Westman.

Pop sensation Fergie’s line of shoes, produced with Brown Shoe Co., launched Tuesday in the US at selected department stores, boutiques, chains and online retailers.
   The Fergie and Fergalicious by Fergie brands can be previewed at FergieShoes.com, which also launched Tuesday. It features exclusive videos and downloads as well as a section called ‘Fergie’s Faves’.
   The Fergie brand has a glam rock influence. Fergalicious by Fergie are said by Brown to have a ‘fun, funky attitude inspired by her pop rock persona.’
   Prices range between US$69 and US$129. Nordstrom, Von Maur, Belk and Bon Ton locations, various boutiques and independent retailers, shoes.com, Piperlime and ShoeMall.com stock the lines. Consumers can find Fergalicious by Fergie footwear at Famous Footwear, FamousFootwear.com, JC Penney and Sears for US$39–US$69. (US consumers can call 1 800 766-6465 for store locations.)
Fergie and Fergalicious brand shoes from Brown Shoe Co.Fergie and Fergalicious brand shoes from Brown Shoe Co.

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