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Connect the World: Burberry’s Christopher Bailey

Filed by Lucire staff/February 25, 2011/12.50

In the latest video provided to us by CNN, Christopher Bailey of Burberry is profiled.
   Burberry’s chequered pattern is instantly identifiable around the world: it’s a fact that the fashion house is very proud of.
   The British label was founded in the mid-19th century by 21-year-old Thomas Burberry as a store that sold outdoor garments and fabrics.
   After establishing stores in London, the brand eventually evolved into a luxury label that focused heavily on developing its tartan pattern on handbags, outerwear and scarves.
   Today, the company has sales worth more than $2 billion a year and has stores in North America, Asia, Australia and Europe.
   Chief Creative Officer Christopher Bailey helped to rejuvenate the historic company, recruiting younger stars to advertise the brand—most notably Harry Potter’s Emma Watson.

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