Lucire: News



July 29, 2011

Hanes returns to New Zealand with men’s range at the Warehouse

Sopheak Seng/5.48

Hanes, an institution in most countries, is an affordable, reliable maker of underwear and undergarments. It relaunches this summer into the New Zealand market with a men’s range available exclusively through the Warehouse.
   The new range of men’s underwear, available from this month, consists of great new underwear styles, and new and vibrant colours, while maintaining Hanes’s level of comfort and durability.
   Whether it be boxers, briefs or trunks, there is something for every man. There are classic plaid boxers for the traditional amongst us, or, for the more smooth overall look, the modern trunk is great for seamless lines. A low rise and leg binds, preventing ride-up, are new features that are included in some of the styles.
   The new range also see the return of the ever popular Beefy T, refined and improved for today’s modern man, also available in a multitude of colours.—Sopheak Seng, Fashion and Beauty Editor


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