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New Zealand shoe e-tailer, Papershoes, launches with international looks

Filed by Lucire staff/September 27, 2011/23.26


New Zealand-based e-tailer Papershoes has launched, giving Kiwi buyers more peace of mind without getting stung for duty, or having the wrong size or colour delivered.
   The brainchild of Helen Gould, Amber Easby and Alexis Brooks, who had spent time in New York and London before returning to New Zealand, Papershoes aims to provide Kiwi women with a stylish, on-trend range of international and domestic brands.
   Pricing is said to match what buyers would find on overseas sites but without the hidden costs, while refunding or exchanging is a local phone call away. Same-day delivery in Auckland is available, with an extra charge.
   Labels represented include Acrobats of God, Bass, Bloch, Minimarket, Minnetonka, Raffia Chic and Swedish Hasbeens, and hosiery from Hansel from Basel and We Love Colors.

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