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August 13, 2014

Wild kingdom

Elyse Glickman/2.16

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Elyse Glickman


Red Carpet Events LA

Red Carpet Events LA teamed up with the PETA2 organization to use the 2014 Teen Choice Awards as a platform for positive messages: starting the school year right and embracing a cause teens and young adults can, literally, make their own. Glitz and glamour met with common sense in mid-August in the SLS Beverly Hills’ now fabled ballroom.
   PETA2, the little sister of cause célèbre organization PETA, was born in 2002, when PETA realized there were young people as eager to support animal rights and take on a vegetarian lifestyle as their adult counterparts. PETA2’s birthplace was the 2002 Warped tour, featuring the likes of Fall Out Boy and Rise Against. Young concert attendees took on the now iconic ‘I Am Not A Nugget’ slogan (complete with cute chick graphic) as their first battle cry, and committed to steering clear of fast food giants and designers using materials sourced from non-ethical means.
   Humanely made grooming products offered to the young trend-setters in attendance (snapped here are Brendan Robinson, Hunter King and Joey King, Mia Talerico, Paris Berelc, Samantha Logan, Simonna, Lexi Noel and Kathryn Newton) included Rock Your Hair by Michael O’Rourke hair products (love the tastefully bejewelled bottles), Joy and Mario Footwear (beautiful and sturdy espadrilles crafted with colourful fabrics and styles that caused a near riot among the attendees); Worx Toys, bronzers and brushes from celebrity favourite Ofra cosmetics, the space-saving Hot Iron Holster, closet space-saving glam from the Diva Box, Artwear Designs Ts and tanks, and adjustable Hipsy Headbands for Women. Some celebrities snapped up breezy late summer fashion from Nredom Snoitome.
   Dermalogica (the Clear Start Line) and Tikkun Spa were on hand to provide young attendees with perfect skin care solutions for acne and complexion issues, while internal nourishment was offered via Zico coconut water and SoyJoy bars.—Elyse Glickman, US West Coast Editor





Red Carpet Events LA





Elyse Glickman

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