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Global beauty news: Alive Skin & Hair launches, Living Nature opens Tokyo store, Spiezia Organics rebrands


News

December 14, 2014/11.46




Above Alive Skin & Hair offers Australian and New Zealand customers a range of 3,000 beauty products.

Alive Skin & Hair has launched, stocking over 3,000 hair care, make-up, beauty and skin care products, targeting Australian and New Zealand customers. The website stocks brands including Alpha H, ASAP Skincare, Dermalogica, Elemis, Jane Iredale, Joico, Matrix, Moroccanoil, Skinceuticals, St Tropez, Thalgo, and Youngblood, supplied straight from the manufacturer, and sold ay 15 to 35 per cent off the recommended retail price. Alive Skin & Hair can ship the same day for orders placed before 12 p.m. AEST, and shoppers earn points with each purchase. There are experts to help with online and telephone enquiries. Alive Skin & Hair also gives shoppers the chance to choose two new samples to try, for free, with each order.
   New Zealand natural skin care brand Living Nature has gained a bigger footprint in the Japanese market with a concept store on the second floor of the Grand Tree Musashikosugi Shopping Centre near Shibuya, Tokyo. Operated by @Star Japan, the Living Nature distributor there, the new store reaches thousands of Japanese shoppers, located a few minutes from the busy Musashi–Kosugi train station, which sees 390,000 commuters per day. @Star Japan, meanwhile, has operated since 2000, and has had a long-standing relationship with Living Nature.
   In a release, @Star sales and promotion manager Ai Takahara said, ‘This development of the concept store provides a way to engage with consumers and enable our highly trained staff to share their experience of the Living Nature range, which offers truly natural products for face and body.’
   In Cornwall, England, Spiezia Organics has rebranded, and is about to launch three new hair and body products, containing 95–8 per cent certified organic ingredients and botanicals. Its Organic Gloss shampoo features ingredients including lemon peel extract, zizyphus joazerio bark extract and dandrilys; its Organic Shine conditioner helps stimulate hair growth with ginger oil and lemon peel extract, and contains royal jelly to strengthen the follicles and prevent hair loss; and its organic hand and body cleanser has aloe vera gel, radish oil and lemongrass oil. Spiezia Organics’ commitment to the environment extends to its 100 per cent sustainable packaging, while it is the first UK company to have Soil Association accreditation across its whole skin care range.


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