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News round-up: Scandale Paris in Canada; Swymbag protecting gadgets in the water; Oilily shows womenswear


News

July 7, 2015/2.16




Above The waterproof Swymbags: take your belongings with you and don’t risk them getting stolen at the beach.

Scandale Paris, Academy Award winner Halle Berry’s lingerie line, has secured distribution in Canada, through Boutique la Vie en Rose’s 63 outlet locations and online at lavieenrose.com. La Vie en Rose is Canada’s largest lingerie retailer.
   Originally founded in 1932, Scandale Paris was reintroduced by Berry, who serves as its creative director and curator, as well as having a co-ownership of the label with the Hong Kong-HQed Hop Lun Ltd. The basic and autumn–winter 2015–16 collections are available in nearly 50 styles, priced from C$9·95 to C$25·95.
   After Emily Gayton and Kristina Oliver had their belongings stolen when they left them on a beach, they decided to do something about it: invent a waterproof bag that you can put your belongings in, then take it swimming with you. They’ve launched a Kickstarter campaign to get their Swymbag range, in three styles, into production.
   Oilily, known best for its children’s line, will release its next womenswear collection at the Westergasfabriek during Amsterdam Fashion Week on July 13. ‘To show that Oilily moves with the times, we started the campaign Little Girls Grow up. The idea behind this campaign was to photograph women who grew up with our brand in the ’80s and ’90s wearing our new women’s collection,’ said Gijs de Kogel, Oilily’s marketing director. The campaign will break in time for the spring–summer 2016 season. The company aims to make “slow fashion”, staples that will still look good in half a decade’s time.



Top Halle Berry, promoting Scandale Paris. Above The spring–summer 2016 looks from Oilily in the Netherlands.


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