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Stolen Girlfriends’ Club and Samsung team up to preview spring ’15 collection at New Zealand Fashion Week


News

August 25, 2015/1.51



Stolen Girlfriends’ Club and Samsung have teamed up for New Zealand Fashion Week (for the latest, check out our Instagram, as fashion editor Sopheak Seng snaps away at the event, with a longer report to follow afterwards).
   Stolen Girlfriends’ Club will preview its spring–summer 2015–16 collection, Township Rebellion, on Wednesday, August 26. Three photographers, James Lowe, Loïc Quédec and Harriet Were, have been armed with Samsung Galaxy S6, Edge and Edge Plus phones to capture Stolen Girlfriends’ Club’s moments at New Zealand Fashion Week, including behind-the-scenes images, sharing them via their Instagram accounts (jamesklowe, kedecc and harrywere).
   Stolen Girlfriends’ Club fans can win their favourite outfit by following Samsung New Zealand on samsungnz, and re-gramming their favourite images with the hashtag #stolenlovessamsung.
   ‘We are super-excited about our new partnership with Samsung—such an innovative brand when it comes to technology and design. We have a pretty simple rule when we are looking at potential brand partners: we have to personally love the brand and its products to be able to work with them and Samsung was a no-brainer,’ said Marc Moore, creative director of Stolen Girlfriends’ Club.
   Tickets to Township Rebellion can also be purchased through Ticketek.


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fashion / Lucire / New Zealand / photography / Web 2·0
Filed by Lucire staff

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