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Pandora emphasizes each woman’s individual style with autumn–winter 2016–17 collection campaign


NEWS
Filed by Bhavana Bhim/September 1, 2016/23.43



Above: Celebrity stylists Micaela Erlanger, Caroline Issa and Rebecca Corbin-Murray.

Pandora has partnered with three celebrity stylists to showcase its range’s versatility for the autumn 2016 season, with Micaela Erlanger, Caroline Issa and Rebecca Corbin-Murray working with a woman, Ella, who begins by sharing a few personal facts about herself. From this interaction, the stylists are tasked to interpret her personality through a styled look that is influenced by the season’s biggest trends and accentuated by Pandora’s autumn 2016 jewellery collection.
   In the documentary-style film, The Look of You, each stylist unveils her looks, reflecting a key seasonal trend that complements Ella’s personality, including Gothic romance, metallics and feminine florals. Ella winds up taking the stylists’ advice and choosing her own items from Pandora, highlighting the unique style of every woman.
   ‘I think jewellery tells your own personal story,’ says Erlanger. ‘Whether it’s layering necklaces or mixing metals, or owning that statement ring or charm bracelet that you can add to or pass down. I look for pieces that are an extension of my personality and think it’s important to choose jewellery that speaks to you.’
   Pandora invites others to share their advice, sharing it on its website with other women who want to find their individual stylistic voice.
   The Look of You can be viewed at Pandora’s website, released today.Bhavana Bhim

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