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Viktor & Rolf, Fragrance du Bois each launch a collection of six fragrances


News

October 18, 2016/12.25





Top: Viktor & Rolf showed their Magic fragrance collection at the Upper East Side Academy Mansion, New York. Centre: Viktor Horsting and Rolf Snoeren flank actress Taraji P. Henson. Above: The Fragrance du Bois Nature’s Treasures collection.

French luxury brand Fragrance du Bois has released its Nature’s Treasures collection of hand-blended perfumes using only sustainably sourced, natural ingredients.
   The collection comprises six fragrances: Baie Rose, Patchouli Argent, Brume du Matin, Pétales de Cashmere, Santal Complet and Zest Marin.
   Unlike earlier fragrances from the company, these six are not oud-based, but brand director Nicola Parker stresses that only the best natural ingredients feature, and each has been created by a master perfumer. She notes that the new line does not deviate from its core values.
   Parker also says Asian customers may prefer a lighter, fresher scent.
   Each perfume has a Swarovski crystal-encrusted, gold-plated cap, with prices commencing at €295 for 50 ml, up to €595 for 100 ml. They retail at Fragrance du Bois’s boutiques in Paris, Singapore, Kuala Lumpur and Genèva.
   An older, storied brand, Viktor & Rolf, has launched a new perfume line, too, dubbed the Magic Collection. Like Fragrance du Bois, there are six in the new line, which the company describes as an ‘unexpected twist on niche fragrances’.
   Viktor Horsting and Rolf Snoeren themselves were in New York at the Upper East Side Academy Mansion to launch the fragrances on October 10, with VIPs Taraji P. Henson, Sasheer Zamata, model Sean O’Pry, Anna Baryshnikov, and others. Music was provided by DJ Mia Moretti, while celebrity magician Dan White performed live, in keeping with the theme.
   The Viktor & Rolf Magic Collection will be released in February 2017, exclusively at Saks Fifth Avenue retailers in the US, and online at SaksFifthAvenue.com.




Above, from top: Sasheer Zamata. Taraji P. Henson. Viktor Horsting and Rolf Snoeren.


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