Lucire: News


October 31, 2015

Schwarzkopf releases four new products in its Bonacure BC Oil Miracle range

Alex Barrow/5.53

Schwarzkopf Professional has added four new products to its BC Bonacure Oil Miracle range: Oil Mists for either thick or fine hair, a light oil shampoo, and a warming treatment, exclusive to hair salons.
   This collection uses nourishing oils to bring life back into dull hair. While other oil-based treatments can leave hair feeling heavy and damp, the Oil Miracle range revives hair and gives it an instantly dry feeling with a lighter, livelier texture.
   The Oil Mists feature marula oil for light hair and argan oil for normal to thick hair, and with their micro-dispersion technology, the hair dries faster.
   Some treatments strip hair of their natural oils to remove the greasy shine it can sometimes have. Schwarzkopf, on the other hand, uses healthy oils to revitalize damaged hair and to give it the natural shine it needs. Give yourself and your hair the love it needs with this luxurious new range.
   The Oil Mists (A$34¡90) and shampoo (A$34¡90) are in stores now. For stockist information in Australia, call 1 800 251-887.—Alex Barrow

Filed under: beauty, hair, Lucire, New Zealand
October 8, 2015

Pureology releases Cleansing Conditioners, preserving colour vibrancy while softening hair

Lucire staff/23.41

Pureology has released its new co-washing collection in New Zealand, with a range that promises to cleanse while softening and conditioning the hair.
   Its new Cleansing Conditioners, which Pureology says will preserve colour vibrancy, soften hair and improve elasticity, provide 25 per cent cleansing and 75 per cent conditioning, in three gentle treatments for colour-treated hair.
   There are three formulas: Hydrate, for dry colour-treated hair, featuring rosemary extract to nourish and soften; Strength Cure, for damaged colour-treated hair, with Asta-Repair to fortify and restore hair fibre; and Smooth Perfection, for frizz-prone, colour-treated hair, featuring camellia oil to smooth and control frizz.
   Hydrate and Strength Cure are available now, with Smooth Perfection following in November.
   Pureology is also releasing its Colour Fanatic Deep Conditioning Masque (right), a deep-conditioning treatment product for damaged, colour-treated hair, which primes, protects and perfects hair, according to the company.
   Retail price is NZ$43 each, available from Pureology salons and stockists nationwide.

September 18, 2015

Sponsored video: go behind the scenes at New York Fashion Week with TRESemmĂŠ

Lucire staff/15.17

You’ll have seen our New York Fashion Week reports, with a big post-event and print-edition recap from Lola Cristall. As the Fashion Week that we’ve covered the longest (since February 1999), we’ve watched the companies behind the scenes change, but there’s one that has been there for 15 consecutive seasons now, and that’s TRESemmé.
   TRESemmĂŠ has been the official hair care sponsor for New York Fashion Week for that time, and they’ve been celebrating during the spring–summer shows with distinct spaces at the event. These are always fun places to wander between shows, and in our opinion, they’re the only place to get some real networking done, when TRESemmé’s artists are pampering you.
   Moynihan Studio and Headquarters have custom-built salons with just this in mind, and the TRESemmĂŠ looks have been inspired by past and present runway trends.
   After all, they should know what those trends are, since they’ve partnered with Rachel Zoe, Rebecca Minkoff, Marissa Webb, Banana Republic, Diane von FĂźrstenberg, Carolina Herrera, BCBG, HervĂŠ Leger and Misha Nonoo to work on the locks of their models, led by TRESemmé’s lead stylist Jeanie Syfu and Orlando Pita.
   At the Moynihan salon, TRESemmĂŠ worked with E!, with a co-branded VIP lounge. It’s the third time the two top brands have collaborated at New York Fashion Week—why break a winning formula? Plus, there’s plenty of great NYFW behind-the-scenes glimpses at TRESemmé’s New York Fashion Week YouTube channel, where you can get that exclusive content, as well as professional tips and catwalk videos. Check it all out here and be one of the spring–summer 2016 insiders at NYFW.

Post sponsored by TRESemmĂŠ

August 28, 2015

Richard Kavanagh and Redken reveal the secrets of Stolen Girlfriends’ Club’s New Zealand Fashion Week look

Lucire staff/2.33

Pikdat Productions

One of our favourite shows so far at New Zealand Fashion Week (check out our Instagram for regular updates from fashion editor Sopheak Seng) has been that of Stolen Girlfriends’ Club, with its Township Rebellion collection. International hairstylist Richard Kavanagh and Redken worked behind the scenes to give the collection—inspired by the supermodels of the 1990s—its look.
   Kavanagh notes, ‘The hair for Stolen Girlfriends’ Club’s show was luxe, alive, easy and free. Embellished with an oversized gold hairclip, the hair is centre parted with a soft bend and easy bounce.
   â€˜For the boys we had a range of different hairstyles so it was important to make them feel like they belonged to the same crew. There was long unkempt hair, crew cuts, and post punk rocker looks. All kept in place with a combination of Redken for Men styling products.
   â€˜Key products to create the look for the girls are Redken Diamond Oil Shatterproof Shine [RRP NZ$45], Redken Rootful 06 [NZ$36] and Redken Pillow Proof [NZ$36].’
   Kavanagh’s tips to re-create the look are below.

   1. To recreate the Stolen Girlfriends’ Club hair look, start with dry hair, put a few drops of Redken Diamond Oil Shatterproof Shine through the ends of the hair and a few pumps of Redken Rootful 06 misted on to the roots and mid-lengths.
   2. Blow-dry on highest setting with boar bristle round brush.
   3. Finish with Redken Pillow Proof Two-Day Extender and, finally, pin just above the right ear with a gold barrette.

Pikdat Productions

August 27, 2015

Lucy Hale is Blowpro’s new celebrity ambassador, with new campaign starting late August

Lucire staff/23.53

Blowpro, the blow-out experts who started with a blow-dry bar in the Meatpacking District in Manhattan 10 years ago and has since extended into a line of hair care specially designed for better blow-dry results, has announced that Pretty Little Liars actress and singer Lucy Hale is its new ambassador. The campaign kicks off in late August, with behind-the-scenes imagery featuring Hale with three looks—a beach wave, braided up-do and smooth blow-out—created using the Blowpro Titanium blow-drier, Faux Dry Dry shampoo and Textstyle dry-texture spray. Amanda Friedman photographed the campaign, and Matthew Pappas served as videographer; it was shot at Smashbox Studios over the summer.
   Hale’s preview video is a comprehensive introduction to the products, giving context to Blowpro’s website and Facebook page (at, not She also gives tips on how she uses the various Blowpro products.
   Blowpro is available at ULTA, Nordstrom, Beauty Brands and other specialty retailers in the US.

July 21, 2015

Loxy’s brings its hair expertise to Wellington, New Zealand

Jack Yan/23.30

Loxy’s Boutique opened its Wellington location on Tory Street earlier this month, with a pink-carpet event hosted by founder Kate Jarrett.
   Jarrett, a Wellingtonian by birth, originally opened Loxy’s in Auckland, where she and her husband had moved. After years in the corporate world, she found she had a passion for hair extensions, and learned a micro-weave technique that she trained herself to do. She swears by the technique (and was a fitting ambassador for it on the night), enough to have started her salon in Ponsonby, and always had in mind to open up in her home town.
   She was encouraged to open in Wellington after her clients began asking whether Loxy’s had a branch in the capital, and the boutique finally opened its doors with a very welcome mid-winter celebration.
   As Jarrett was expecting a baby (carrying her daughter very well), naturally guests could choose from San Pellegrino water (restocked midway through the event) but those who were more adventurous could opt for Sileni wine and Rekorderlig cider. CanapĂŠs from Jess’s Underground Kitchen were served, while visible around the boutique were products from Loxy’s suppliers, including O&M and Davines. Guests were treated to goodies from them, as well as Libertine blends, Eleven Australia, Tailor Skincare, Snackpack, and Skin Spa.
   Oliver Marchant, already well known in the Wellington hair scene, manages the new boutique, which offers both hair services—including its well known micro-weft extension technique, as well as spray-tanning. Hair extension consultations are free, and its services are very reasonably priced for the level of expertise clients will get. There’s more at—Jack Yan, Publisher

July 7, 2015

Suki Waterhouse is the new face of Redken; campaign breaks next month

Lucire staff/1.11

Suki Waterhouse is the new face of Redken, the company announced yesterday, joining the likes of Lea T. and Soo Joo Park.
   At 23, Waterhouse is one of the most sought-after models today, as predicted in an earlier issue of Lucire. In recent years, she has represented Burberry, appeared in the film Love, Rosie with Lily Allen, and was one of the most-photographed celebrities at Glastonbury. She has covered British Vogue, Elle UK, Allure UK and other titles.
   â€˜Suki is known for her chic style and effortless cool,’ said Shane Wolf, global general manager of Redken 5th Avenue in a release. ‘She’s striking, multi-talented and dynamic. She brings a great energy to Redken.’
   The first collaboration will be for Redken’s Diamond Glow Dry Oil this August, a product which reaches New Zealand shores in November. The company has released its first images, and more will appear on Redken’s and Waterhouse’s social media, including her Instagram at @sukiwaterhouse.

June 16, 2015

Kate Moss and Cara Delevingne feature in Mango’s autumn–winter 2015–16 campaign

Lucire staff/13.22

Spanish fashion brand Mango has announced that both Kate Moss and Cara Delevingne will be the faces of its autumn–winter 2015–16 campaign, hashtagged #somethingincommon.
   Mango sees both supermodel Moss and fashion influencer Delevingne as connected through their shared experiences as models and muses.
   The latest campaign was shot in Toronto in May by Dutch fashion photography duo Inez van Lamsweerde and Vinoodh Matadin (Inez and Vinoodh). Lisa Butler and Garren led the make-up and hair respectively. Inez and Vinoodh have also created the TV commercial and Mango notes that the song, ‘Girls Just Want to Have Fun’ will feature.
   In a release, Moss states, ‘It’s so great to be working with Mango again, they are such a fresh and modern brand. Inez and Vinoodh have captured the energy of the shoot perfectly, Cara and I always have fun together and you really can see that in this campaign.’
   Moss had posed for Mango in late 2011 and 2012.
   Delevingne, meanwhile, said, ‘Mango is great. When I think about what to wear every day, I like to be creative and Mango is a perfect brand to play with the range of styles there are nowadays. This is the first time I have worked with Mango and having Kate as my partner in crime is ideal! We are a lethal combination. I admire her personally and professionally, she represents a true fashion icon. It is a privilege to learn and to share this experience with her. The shoot has been epic, it’s always fun when Miss Moss is around.’
   The campaign breaks in September.

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