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Fashion round-up: Malo’s autumn–winter 2020–1; earrings for masks; Sanuk and Airstream partner

Filed by Lucire staff/July 31, 2020/12.02




Malo Cashmere has released its autumn–winter 2020–1 collections for men and women, dubbed Heritage & Future. The Italian label likens its textures, patterns and geometric designs to the architecture of Firenze, which inspired the collection. The theme is based around mesh and weaves, reinterpreting its Florentine heritage in a contemporary way. Colours are natural, reflecting the land, planets and minerals. As befitting the label, the yarns are of the highest quality, and wearers can be assured of comfort.


Sterling Forever has the answer to one of 2020’s questions: what earrings go with my face mask? Given that most masks—with the exception of translucent and transparent ones—obscure the face, the ears do have it, being one way we might be able to identify someone. Sterling Forever has a comprehensive earring sets’ page, with plenty of designs.

We never thought we’d see Airstream’s brand extended to footwear, but Sanuk, a division of Deckers Brands, has done such that with its capsule-collection collaboration with the manufacturer of trailers and coaches.
   The jandals don’t look like Airstream trailers, but some of the footwear has some stylistic connections, such as the men’s Vagabond design, which has a modernist simplicity to its lines. Sanuk points out there are embroidered trailer patches, pink lawn flamingo prints and green turf soles—perhaps the connection is in the idea of travel and relaxation?
   That aside, the shoes do look comfortable, and the prices are a very reasonable US$35 to US$55. More at www.sanuk.com.


 


Former Lucire beauty ed. could be Ms Health & Fitness, with your help

Filed by Lucire staff/July 21, 2020/21.20

Former Lucire beauty editor Angela Braden is in the running for Ms Health & Fitness, vying for the title and the chance to be on the cover of Muscle & Fitness Hers magazine.
   There’s also US$20,000 cash as part of the prize package.
   Angela’s currently 11th in her group, and you can vote for the top 20 before Thursday, July 30, 11 p.m. EDT, so she is in with a decent chance.
   At 47, with two children, Angela says the key to being fit and healthy is to ‘Love yourself.
   â€˜Approach everything holistically and in the most natural ways possible, i.e. nourishing yourself with real whole pure food of the highest quality. It’s an inside job. Supplement smart! You don’t need breast or butt implants, only need Superfoods, Emotional Freedom Technique (I’m certified), love, and to harness your sexual energy (follow Kim Anami). It’s life-giving! This pic is no make-up, no filter. No implants. Love your raw self at any age through clean living!’
   Angela plans to donate Emotional Freedom Technique sessions for trauma healing to US military veterans should she win.
   There are free daily votes (a Facebook log-in is required) or you can purchase Warrior Votes. The money they’re raising through these helps Homes for Wounded Warriors, who provide financial assistance and support to US military veterans by building and remodelling their homes to help with their changed abilities.
   Head to mshealthandfitness.com/2020/angela-braden to vote.

 


Pureology relaunches with reformulated line-up for summer 2020

Filed by Lucire staff/July 12, 2020/11.10

After preparing for two years, Pureology is relaunching for summer 2020, with a fully renovated line-up and reformulations.
   The line-up continues Pureology’s high-performance, professional-grade principles, and comprises shampoos, conditions, treatments and styling products. The formulas are sulphate-, paraben- and mineral oil-free. All formulas remain 100 per cent vegan.
   They are made with Pureology’s Antifade Complex, a patented ingredient blend with sunflower seed, a UV filter and vitamin E, working to protect colour; and Zerosulfate, a blend of corn, coconut and sugar that cleanses without stripping colour. The formulas are highly concentrated, with over 70 applications per bottle.
   With its origins in California, and now part of L’Oréal, Pureology has always kept its finger on the pulse of what makes products responsible and good for its users. The original Pureology products were sulphate-free and 100 per cent vegan, and in its 20th year, the new line has a reduced carbon footprint in its sourcing of ingredients, greater water conservation, and the use of 95 per cent post-consumer recycled plastic packaging, which in turn is 100 per cent recyclable. No products or formulations are tested on animals.
   The new line is already on sale at pureology.com and at Salon Centric, and will be available from August on Ulta, Amazon and Sephora.com.

 


Blenders goes beyond sunglasses and snow goggles as it launches blue light-filtering eyewear

Filed by Lucire staff/July 8, 2020/20.59




Nick Ramsey; Blenders

Blue light glasses are definitely a sign of our times, and that we may be spending far too much time in front of our screens. There are still many cellphones that don’t have blue light filters, and television manufacturers are obsessed about how bright their sets can go—just head into any retailer—and not about the long-term effects of living with their screens for years.
   So, instead of creating technology to serve and adapt to us, in comes another business to help us adapt to technology. Blenders Eyewear is the latest to get into the blue light glasses’ game, with two designs in four colour combinations as part of its introductory line.
   To Blenders’ credit, and in line with their existing sunglasses and snow goggles for those pursuing an active life, the designs are very stylish. The L Series features a square, lightweight frame, with bright colours. The Coastal has a rounder frame, with subtle splashes of colours on the arms. All are priced under US$50.
   Blenders began as a backpack business on the beach in 2012, and grew quickly to become a global brand. Find out more at www.blenderseyewear.com.


 


Kathy Ireland Swim by Trunkettes makes its début

Filed by Lucire staff/June 24, 2020/10.29


Kathy Ireland, poolside, wearing classic vintage swimwear on the French Riviera for the Cannes Film Festival at the invitation of Elizabeth Taylor. The image and silhouette are inspirations for design, form, fit and fabrications of Kathy Ireland Swimwear by Trunkettes’ launch.

Kathy Ireland Worldwide (KIWW) has inked a five-year agreement with Trunkettes to create a range of co-branded designer swimwear, showing off its first four collections under the new arrangement this week.
   Kathy Ireland Swim by Trunkettes’ first four lines are Oceana, Aloha Sunset, Coastal Shores and Maritime, with additional lines to come.
   Ireland is a three-time Sports Illustrated Swimsuit Issue cover model, with one issue having the distinction of being SI’s best selling of all time.
   It is Ireland’s modelling imagery and silhouette that form the inspiration for the new range.
   With her company a highly influential licensor, Ireland, as chair, CEO and chief designer of KIWW, has been very careful about who gets to use her brand. It supports the Millennium Development Goals, and its brand partners work to further this initiative.
   â€˜All of us at KIWW are delighted to be working with Hilary and her team,’ said Ireland in a release. ‘It’s been a very long time since our company’s involvement in the fashion category of swimwear. Many industry leaders have asked for that brand extension, and their vision did not inspire us. After meaningful consultation with our team as well as our long-term partners, John and Marilyn Moretz, we met Hilary, who is a great leader and powerful inspiration to all of us. The irony of this agreement is that my work for Sports Illustrated would never have happened without the stewardship of the amazing Jule Campbell, a woman who took charge of the SI brand, and made it a global powerhouse. Working with Hilary, a greatly talented CEO, who understands, as a woman, the unique needs that we have in swimwear, definitely had an impact on our thinking. When Brian Nguyen introduced us all to Hilary … the answer was yes! The company is amazing, the suits are spectacular, and Hilary is amazing as well.’
   â€˜We could not have imagined a more ideal fit for a partnership than with Kathy,’ said Hilary Genga, Trunkettes’ founder, CEO and chief designer. ‘Her strength, confidence, and empowerment of women represent everything the Trunkettes brand stands for.
   â€˜Today, Kathy has as many Forbes covers as she does Sports Illustrated. I am honoured to work with Kathy, a woman who has inspired so many women—myself included.’
   Trunkettes will support women’s and minority initiatives as part of the arrangement.

 


Fashion round-up: different hemispheres, different seasons

Filed by Lucire staff/June 22, 2020/11.22




New Zealand-founded label Icebreaker has shown its autumn–winter 2020 collection, with the staples that we’ve come to love from this outdoor wear label, including tops, vests, shirts, puffer jackets, and leggings. The brand continues to incorporate super-fine merino wool, which in Icebreaker’s case is ethically sourced from growers who have banned mulesing. The wool is biodegradable and annually renewable.



   COVID-19 has forced many to slow down and appreciate what we have. Malo (www.malo.it), the cashmere brand from Firenze, Italy, agrees, with its chairman, Walter Maiocchi, noting: ‘Now it’s time to reflect and slow down. We need to grasp the positive teachings of this new global situation.’ He stresses that his company makes timeless garments that transcend seasons, and this is its contribution to sustainability. The Malo spring–summer 2020 collection, made in Italy, is based around a virtual journey around the country.

   Paradigm Eyewear’s sunglasses have become a favourite among Hollywood celebs, especially its 19-34 model. Both Sofia Vergara (Modern Family) and Hannah Ann Sluss (The Bachelor) have been photographed wearing their Paradigm sunglasses as they went out and about. The 19-34, available in different colours and lenses, retails at US$125 at baxterandbonny.com.

 


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