Lucire
The global fashion magazine January 17, 2022 

Fila launches Performa, a size-inclusive activewear range

Filed by Lucire staff/September 10, 2021/0.28

Fila has announced its latest collection, Performa, with 88 pieces in sizes ranging from XS to 4X.    The women’s activewear range includes sports bras, tank tops, short- and long-sleeve tops, hoodies, sweaters, bike shorts, leggings and joggers.    The début collection comprises 52 pieces with a colour palette of black, white, navy, bright pink, […]

Read more



Chiara Ferragni is Hublot’s newest brand ambassador

Filed by Lucire staff/September 9, 2021/11.51

Influencer and blogger Chiara Ferragni is the new ambassador for Hublot, joining Pelé, Novak Djoković, Dina Asher-Smith, Usain Bolt, and three Michelin-star chef Clare Smyth.    Ferragni came to prominence 12 years ago with her blog, The Blonde Salad, and became one of the most influential fashion bloggers in the world. She created a fashion […]

Read more



The Outlierman commemorates 60 years of the Jaguar E-type with luxury fashion accessories

Filed by Jack Yan/March 25, 2021/11.21

Andrea Mazzuca, co-founder of the Outlierman, is a huge motoring enthusiast, so it’s no surprise his company was going to let the 60th anniversary of the Jaguar E-type, one of the British marque’s most iconic models, pass unnoticed. The Outlierman has released a range of accessories commemorating the anniversary, with scarves, T-shirts, pocket squares and […]

Read more



A trio of fragrance débuts from Versace, Jean Paul Gaultier, and Carolina Herrera

Filed by Lucire staff/December 22, 2020/7.58

Versace Eros eau de parfum hits counters in New Zealand on January 7, priced at NZ$165 for 100 ml.    A woody, oriental scent, it has head notes of Italian lemon and mandarin, mint oil and candied apple, a heart featuring geranium, sage and Ambermax, and end notes of cedarwood, vetiver, patchouli, sandalwood and vanilla. […]

Read more



In brief: Evesome’s summer ’21; the Cube handbag; and Bogner’s face masks

Filed by Lucire staff/November 27, 2020/8.25

Summer fresh Evesome, the French boho chic label, has released its summer 2021 range, made of tweed, and 58 per cent cashmere, 42 per cent linen. Made in France, Eve de Rothiacob’s latest collection continues to use high-quality fabrics and luxury fibres, with each part made individually by hand. She says she is a fan […]

Read more



Giving a gift with heart at Zegna, to help a nature reserve

Filed by Lucire staff/November 12, 2020/9.08

Lucire is the first fashion partner of UN Environment. Ermenegildo Zegna is offering a wooden heart sculpture with the words ‘From the heart of Oasi Zegna’ engraved upon it. Oasi Zegna refers to the company’s 100 km² nature reserve in Trivero, where founder Ermenegildo Zegna began planting over 500,000 trees since the 1930s.    With […]

Read more



Versace Dylan Turquoise for her launching October 25; Hailey Bieber, Bella Hadid front campaign

Filed by Lucire staff/October 22, 2020/10.17

New Zealand will see the launch of Versace Dylan Turquoise for her, the fragrance fronted by model Hailey Bieber, on October 25.    Bella Hadid also features in the fragrance’s television commercial, along with Louis Baines.    The campaign was shot in Cavallo Corsica. Harley Weir photographed the campaign, while Gordon von Steiner directed the […]

Read more



Paul & Shark turns seconds into unique retail items, saving them from destruction

Filed by Lucire staff/October 20, 2020/9.54

Lucire is the first fashion partner of UN Environment. Italian luxury sportswear label Paul & Shark is doing its bit to curb waste from the fashion production process: the garments that fail its quality control aren’t scrapped, but, instead, repaired by hand and turning them into unique pieces, then sold as limited-edition clothing.    Its […]

Read more



Campari aligns itself with cutting-edge creators in latest digital campaign

Filed by Lucire staff/October 6, 2020/11.12

Campari has launched a digital campaign, with video content, aligning itself with pioneering artists, rather than models or celebrities. The concept is ‘Red Passion’, Campari’s latest brand concept, described as ‘the urge inside us that is impossible to ignore.’    As a brand that sees itself as visionary—it has played its part in the creation […]

Read more