Lucire
The global fashion magazine January 17, 2022 

H&M releases new collaboration with Sabyasachi this week

Filed by Yuriko Shiratori/August 9, 2021/13.37

H&M has announced its launch date for its collaboration with Indian designer Sabyasachi.    Delayed because of the pandemic, the Swedish retail giant says the collection will drop on August 12, with womenswear at select H&M stores and hm.com, and menswear exclusively at the latter.    The Sabyasachi × H&M collection brings a relaxed sophistication […]

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H&M collaborates with LA-based Brock Collection for a romantic, voluminous summer

Filed by Lucire staff/June 24, 2021/14.49

Hennes & Mauritz (H&M) has teamed up with the Los Angeles-based label Brock Collection for its latest collaboration.    Romantic, feminine and well crafted, the collection comprises dresses, blouses, tops, denim jeans and denim shorts, as well as a range of accessories including scarves, sunglasses and handbags.    Light and summery, the Brock Collection × […]

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Monokel Eyewear introduces biodegradable sunglasses

Filed by Lucire staff/May 6, 2021/12.08

Stockholm archipelago-based Monokel Eyewear has always made sunglasses that last, but its latest collection ensures that they do—only up to a point.    Its spring–summer 2021 collection, anchored on the Edvard Munch quotation, ‘From my rotting body, flowers shall grow, and I am in them, and that is eternity,’ is fully bio-based and biodegradable, with […]

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Simone Rocha is H&M’s next designer collaboration

Filed by Lucire staff/January 14, 2021/15.28

H&M London-based Irish designer Simone Rocha is the next collaborator with H&M, with a collection launching March 11, comprising clothing for women, men and children—the first time Rocha has completed a collection for the entire family. Each category includes a full wardrobe. Also under the Simone Rocha × H&M banner are jewellery and pearl-embellished footwear. […]

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H&M’s new Conscious Exclusive collection to feature Eastman Naia Renew cellulosic fibre

Filed by Lucire staff/November 20, 2020/22.48

Lucire is the first fashion partner of UN Environment. One of fabrics used by H&M’s Conscious Exclusive autumn–winter 2020–1 collection, being released December 1, is Eastman Naia Renew cellulosic fibre.    Naia Renew is made from 60 per cent certified wood fibres and 40 per cent recycled waste plastics, including carpet fibres and plastic packaging—traditionally […]

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H&M Studio channels the 1970s, with Irina Shayk, Jameela Jamil, Sasha Lane, Indya Moore

Filed by Lucire staff/September 24, 2020/14.24

The 1970s have well and truly returned, and we don’t just mean with the uncertain economic mood. H&M’s Studio collection for autumn–winter 2020–1 reflects this, too, with a collection called The Refined Rebel, inspired by the 19th-century writer, Violet Paget (who used Vernon Lee as her nom-de-plume), and her residence at the Palmerino villa in […]

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As predicted in Lucire six years ago: Ikea moves into fashion

Filed by Lucire staff/August 20, 2020/13.08

It took six years for the prediction to come true: author and management consultant Stefan Engeseth forecast in 2014, as first published in Lucire, that Ikea would extend its brand into fashion next.    The story, which ran here first, was eventually picked up by the international media.    Last month, Ikea announced it was […]

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A sense of belonging

Filed by Jack Yan/June 17, 2020/11.16

Jack Yan Above: Wellington, New Zealand’s Lambton Quay, normally a main thoroughfare, during that country’s lockdown. Over the last two issues of Lucire KSA, we ran a story each on COVID-19. The first examined how companies fared after previous economic crises, looking at the past for answers. Last month, we examined what companies were doing […]

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My computer thinks I am a woman

Filed by Lucire staff/March 14, 2020/18.04

My computer thinks I am a woman.    I found out quite a long time ago, but it was mostly just a funny topic for small-talk between friends.    How did I recognize this about my computer? Sometimes via the feminine form of address though Google Translate, sometimes by ‘Merci, Mademoiselle Dmitry Kostyukov d’avoir acheté […]

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