Gigi Hadid is really getting noticed this year, starring in a campaign for Stuart Weitzman launching for autumn 2016.
Shot by Mario Testino, the black-and-white campaign is, like the spring 2016 one, minimalistâ€”but this time, Hadid is not accompanied by fellow models Joan Smalls and Lily Aldridge.
The campaign, according to the company, is meant to channel ‘strength and motion’ and Testino was chosen to give the campaign an editorial feel.
It has been inspired by Hadid’s work-out regimen and shows Hadid boxing and jumping.
The campaign launches in the US, Italy, France, the UK, the UAE, Germany, Spain, and through Asia. Outdoor advertising will run in LA, New York, Milano, Paris and Hong Kong. Additional video will appear at the Stuart Weitzman website and at its boutiques.
Luisa Via Roma, styled LuisaViaRoma, is a familiar sight to the fashion scene: it’s one of the biggest international concept stores in Firenze and its history goes back to 1930.
With Bugatti having extended its brand into lifestyle, using founder Ettore Bugatti’s name for its collection, Luisa Via Roma is an ideal partner for the company. The two announced their collaboration at the Bridge of Love installation on the Arno during Pitti Uomo 90 on Tuesday. The Ettore Bugatti Lifestyle Collection will be available from the Luisa Via Roma physical store in Firenze and its website. A classic Bugatti Type 51 racing car from the 1930s was there at the launch.
Luisa Via Roma will be the first place in Italy which will retail the clothing and accessories’ ranges from the collection, beginning with the autumnâ€“winter 2016â€“17 collection.
The launch of the collaboration, entitled Underwater Love, saw VIPs including Bugatti brand manager Massimiliano Ferrari, Paolo Lao, Petite Meller, Grace Chatto of Clean Bandit, Diego Rizzi, Bugatti marketing and communications’ Elke Palmaers, Bugatti creative director Daniele Andretta, Mauro Bucco, Marlen Lissek, Marco Cartasegna, Filippo Cirulli, Federico Oggioni and Luisa Panconesi, Marco Tolentino, Leonida Ferrarese, and Cecilia Capriotti.
Lands’ End has extended its brand into a Sport line, which the company says is in line with its founder Gary Comer’s ethos. Comer had invested in developing the Comer Center in Dodgeville, Wisc. in 1989 to promote employee health and wellness.
Lands’ End Sport includes surf, performance and athletic collections for men and women. The company notes its surf collection is functional and fashionable: rash guards are UPF 50 when wet; neoprene jackets have flatlock seams to prevent chafing; and full suits are made with bonded neoprene to protect the body from irritants. The performance collection comprises three categories: speed (high-impact), studio (low-impact), and street (post-workout wear), again with functional features for moisture wicking in the cases of the first two. Finally, the athletic collection, dubbed Athleisure, comprises polos, T-shirts, sweatshirts, totes and accessories.
In other news, Jane Iredale’s quad bronzers have been redesigned for summer. Rose Dawn (pink and copper shades), Sunbeam (cool pink and bronze shades), and Moonglow (warm, golden shades) are now more portable, and can be easily applied all over or on cheeks, eyes and even lips. The quad bronzers are formulated with antioxidant protection from pine bark and pomegranate extracts. Each quad retails for ÂŁ34; the empty compact at ÂŁ12.
Above: Karen Walker Eyewear’s Cosmonaut style (NZ$409), part of its limited-edition Superstars releases for 2016.
Karen Walker Eyewear has just released its campaign imagery for its limited-edition Superstars range.
The campaign has been photographed and art-directed by Walker’s husband, Mikhail Gherman.
An additional video, called Karen Walker Dancing Heads, featuring choreographerâ€“rapper Parris Goebel, has also been released, a collaboration between Goebel, Walker and videographer Barnaby Roper.
The brand releases a limited-edition Superstars line each year, which takes its most famous styles and re-releases them with new colours.
The Superstars line for 2016 comprise favourites Harvest and Super Duper, with new shapes dubbed One Orbit, Moon Disco, Cosmonaut and Star Sailor.
The company says this year’s range has ‘astronaut-inspired colourways’, with classic black, Crazy Tort (Karen Walker Eyewear’s popular tortoiseshell style), and yellow and rose-gold mirror with metal detail.
Superstars is available from Liberty in the UK (from May 5), Barney’s (from May 16), Karen Walker stores (from May 23) and other global partners (from June 1).
Above, from top: Super Duper, in gold (NZ$349). Harvest (NZ$349). Moon Disco (NZ$349). One Orbit (NZ$369). The remaining three photographs are of the Star Sailor style (NZ$409).