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May 19, 2015

Sonam Kapoor, Nina Agdal, Eva Longoria, Andie MacDowell, Weronica Zalazinska hit Cannes’ red carpet on day 6

Lucire staff/8.17

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Pascal Le Segretain


Bruno Bebert


Gisela Schober

Sonam Kapoor was arguably the highest-profile actress (when you factor in our audience numbers) walking the red carpet at the première of Inside Out on Monday, wearing a sorbet-coloured haute couture feathered gown from Elie Saab. At the weekend, the actress had unveiled Michelin star chef Vikas Khanna’s book, Utsav: a Culinary Epic of Indian Festivals, providing the book with added international exposure.
   Eva Longoria, meanwhile, took to the Inside Out red carpet with a silver Gabriela Cadena dress with sheer side panels and a train, earning plenty of coverage as she attended on behalf of L’Oréal Paris (which announced that her look did, once again, feature the Superstar Mascara—ideal for Cannes—and the Infaillible 24h Matte foundation in Sand, the Super Liner Smokissime, and, for the lips, the Infaillible Mega Gloss in 502, Hold Me Close).
   Fellow L’Oréal signature face Andie MacDowell, wore a coral Elie Saab gown with plunging neckline, commemorating 30 years of working with the French cosmetics’ giant.
   It’s a hard act to follow for many in MacDowell’s footsteps who also appeared on day six. Weronica Zalazinska, who proves that you can blog and get L’Oréal to notice you at age 19, was only fitted for her gown in Warszawa on Friday, but made her Cannes red-carpet début on Monday. Turkish actresses Cansu Dere (in a fitted white suit and matching cape) and Fahriye Evcen (also in white, but a column dress) also appeared for the beauty brand, for their own markets.
   Spanish model Eugenia Silva chose a black Dior gown, having de Grisogono’s Boule earrings, bracelet and ring set off against her dress, Sara Sampaio wore Vionnet spring–summer 2014 with Avakian Diamond Links bracelet and Diamond Riviera earrings, while Nina Agdal went for an aquatic theme with her light aqua Gyunel dress with gauze train, complemented by de Grisogono Gypsy earrings.
















Pascal Le Segretain; Andreas Rentz; Venturelli; Gisela Schober


L’Oréal Paris Turkey

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May 16, 2015

Cheryl Fernandez-Versini, Heike Makatsch and Inès de la Fressange: get the Cannes looks from day 3

Lucire staff/0.53

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Venturelli


Danny E. Martindale

Cheryl Fernandez-Versini—previously Cheryl Cole when she went to the Festival de Cannes—appeared on day three of the film festival at the première of Irrational Man wearing a low-cut nude silk crèpe column gown with draped sleeves and an embellished tulle bodice from Ralph & Russo. The custom gown, say the designers, takes inspiration from its spring–summer 2015 haute couture collection.
   Completing Fernandez-Versini’s look was the latest make-up from L’Oréal Paris, another opportunity to showcase the Superstar Mascara, which has become this festival’s must-have item. Its Glam Bronze (in 01 Portofina-Leggero) powder served to highlight, the La Palette in nude beige provides all one needs for a nude-look eye-shadow, and the Color Riche 30 Years lipstick completed the look in a dark 703 Oud Obsession shade.
   Emma Stone stars in the movie and was also seen on the Cannes Film Festival red carpet in a white metallic Christian Dior gown. German actress Heike Makatsch, like Fernandez-Versini another L’Oréal Paris face, wore a white lace dress with floral motifs; while Inès de la Fressange wore a golden backless gown.
   Makatsch’s look used the True Match R2 Rose Vanilla foundation and the Color Riche 371 Pink Passion lipstick, giving a lighter look that L’Oréal Paris says is a ‘signature look’ for this season’s red carpets; de la Fressange had the Golden Beige True Match foundation, a darker lip with the 630 Beige à Nu shade of the Color Riche 30 Years lipstick, and the VML So Couture mascara. For the eye-shadow, she had the Color Riche quads, in E5 Velours Noir.







Gisela Schober, Danny E. Martindale, Pascal Le Segretain

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May 7, 2015

Dakota Johnson, Natalia Tena, Quim Gutiérrez star in Estrella Damm promotional film, directed by Alejandro Amenábar

Lucire staff/12.35

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Top Dakota Johnson, as she appeared in 50 Shades of Grey. Above Natalia Tena, in a still from last year’s Black Mirror Christmas special.

Dakota Johnson, who became a household name after her performance in the movie adaptation of 50 Shades of Grey, is set to star in a promotional film for Estrella Damm, the Spanish beer brand.
   Alcohol marketing is big business—Heineken paid US$45 million for its tie-in to Skyfall, the 2012 James Bond blockbuster, and for Daniel Craig and Bérénice Marlohe to appear in its ad. This time, Johnson, along with Natalia Tena (10,000 Km, Black Mirror: White Christmas, Game of Thrones, Harry Potter and the Order of the Phoenix) and Quim Gutiérrez (Cousinhood, The Last Days), appear in the film, to be directed by Academy Award-winning director Alejandro Amenábar (who won for Mar adentro, or The Sea Inside, starring Javier Bardem; Anglophone audiences may know his earlier work, The Others, starring Nicole Kidman). Amenábar has directed Emma Watson and Ethan Hawke in Regression, which is released this October.
   The advertisement film will première in mid-June. Locations are Ibiza and Barcelona. Johnson plays Rachel, a tourist who arrives at Ibiza and establishes friendships with a group from Barcelona.
   Filming commenced April 29.

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Filed under: celebrity, film, living, Lucire
May 6, 2015

Reese Witherspoon launches her own US south-inspired fashion and lifestyle venture, Draper James

Lucire staff/23.34

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Academy Award-winning actress Reese Witherspoon is behind a new southern US-inspired retail brand, Draper James, appealing to those who would like their fashion, accessories and home décor with a touch of Dixie.
   Witherspoon has named the brand after her grandparents, Dorothea Draper and William James Witherspoon, who are said to be her greatest influences.
   Witherspoon, who grew up in Nashville, Tenn., recently moved back there, and says the brand pays tribute to her own past. It’s not retro-focused, either: Witherspoon is intent that Draper James reflects what the US south is today.
   Fashion items are feminine, bright and playful, and include dresses and separates; accessories include jewellery and handbags, and home items include stationery, manchester and cocktail napkins.
   She will work with southern artisans and items will be produced in southern factories, says the company.
   â€˜Draper James was built on the backdrop of Reese’s southern past which is both timely and relevant. Not only is the south having a cultural surge, but it has a rich ecosystem that we tapped into on every level,’ says Draper James CEO, Andrea Hyde.
   The ecommerce site launches first at draperjames.com, with a physical store in Nashville to come. Instagram and Twitter presences are up, and the company is using the #DraperJames hashtag.

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Dree Hemingway named Chloé fragrance’s new face

Lucire staff/14.18

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Konstantin Pershin

Above Dree Hemingway at Mercedes-Benz Fashion Week Russia earlier this year.

Coty has announced that Dree Hemingway is the new face of its Chloé fragrance, with the campaign breaking in September. She follows in the footsteps of Clémence Poésy, Chloë Sevigny, Anja Rubik and Suvi Koponen.
   American-born Hemingway is a classically trained actor, a graduate of RADA, and starred in 2012’s Starlet. More recently, she appeared in While We’re Young and Listen Up Philip, and other credits include Nous York and Someday This Pain Will Be Useful to You. She has modelled, beginning in 2009 for Givenchy, and most recently walked for Chloé in March 2015 in Paris.
   She was chosen for her ‘modernity, natural femininity, free-spiritedness and independence,’ says Coty.
   Hemingway said in a release, ‘I am very honoured to be the new face of Chloé. It is a brand that has been part of my life for a long time; it brings up a lot of memories for me. I am looking forward to continuing my story with Chloé into the world of fragrance.’
   â€˜She completely embodies the Chloé girl’s spirit and attitude,’ says Clare Waight Keller, Chloé’s creative director. ‘Her radiant beauty and personality express everything I wanted to convey with the fragrance. It is her incredible ability to be elegant, nonchalant and spontaneous all at once that is both modern and charming”, notes Clare Waight Keller, Chloé’s creative director.
   She has a modest Instagram following of around 72,000 at the time of writing, with just over 30,000 on Twitter.
   Hemingway previously appeared in campaigns for Gianfranco Ferré and Salvatore Ferragamo.
   She is the daughter of actress Mariel Hemingway and Stephen Crisman.

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March 25, 2015

Marilyn Monroe exhibition opens at Liechtenstein’s National Museum

Lucire staff/22.18

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Sven Beham

An exhibition, Marilyn: the Strength behind the Legendary Monroe, or Marilyn: die starke Monroe, opens at the National Museum in Vaduz, Liechtenstein tomorrow and runs till November 1, 2015.
   The exhibition features 400 pieces from the private collection of Ted Stampfer, known as the largest collection of Marilyn Monroe items in the world, supplemented by those from other private collectors. Stampfer has been remembering the actress, whom he believes was underestimated during her lifetime, and the exhibition shows the private, ambitious and emancipated side of Marilyn.
   Monroe fought against the male domination of the film industry in the 1950s and negotiated better contract terms over her career, including establishing her own film production company. She also fought on behalf of minorities, battling to secure engagements for Ella Fitzgerald in a whites-only nightclub.
   The Museum says the exhibition is unique, and includes her clothing, accessories, beauty and styling products, personal documents, and photos and film footage. Most items originate from her estate.


Ben Ross



Sven Beham

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March 16, 2015

Jerry Hall leads L’Oréal Professionnel’s It Looks for autumn–winter 2015

Lucire staff/0.12

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L’Oréal Professionnel has released its looks for autumn–winter 2015 in New Zealand, with Jerry Hall leading the campaign, alongside model Helena Bordon and actress Loan Chabanol.
   They are adapted from the company’s It Looks for autumn–winter 2014–15 in the northern hemisphere.
   Hall’s signature long blonde locks are gone as she adopts the Golden Lob look, which remains ‘chic and yet playful like Jerry Hall herself,’ says L’Oréal Professionnel’s stylist Seb Bascle. Meanwhile, Bordon sports tousled waves and bangs and ash blonde tones, and Chabonol wears a new take on the pixie cut, with a copper shade which L’Oréal Professionnel says enhances bone structure and features.
   The Golden Lob works with naturally wavy hair and the blonde hue can be adapted to different skin tones. Bordon’s style helps refresh a blonde look, while the copper pixie is low-maintenance and highly adaptable.
   Stylist Rebecca Brent of Willis York says, ‘The nice thing about this season’s It Looks is they are different but not too different from the spring–summer collection. ‘If a client wants to reinvent her pixie cut to the longer fringe and two tone block colour, it’s super-easy to update.
   â€˜The long bob is such a versatile hairstyle it suits everyone. You can transform it to suit your mood—wavy, sleek, side part, ponytail—the styles are endless.’
   To find the nearest L’Oréal Professionnel salon, visit www.lorealprofessionnel.co.nz.

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March 2, 2015

Actress Sarah Michelle Gellar endorses Proactiv Plus

Lucire staff/22.12

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Above Publicity photos of Sarah Michelle Gellar for Proactiv Plus.

Actress Sarah Michelle Gellar has netted another celebrity endorsement deal, a year after her first Specsavers appearance.
   Endorsing Proactiv Plus (officially styled Proactiv+), the Emmy Award-winning actress says she originally used Proactiv as a teenager. She discovered that as an adult, she continued to have some acne breakouts, and spotted an infomercial for Proactiv Plus one night.
   â€˜I experienced great results with the original Proactiv three-step system so after seeing an infomercial for Proactiv Plus, I decided to give the new system a try. And it works! The first thing I noticed was how much cleaner and brighter my skin looked and felt,’ she said in a release.
   Gellar’s promotions commence this week. The company has used social media to spread its message further, with exclusive content on its Facebook (note that this may redirect to a national site, which could lack any information on the Gellar campaign; a non-redirect page can be found here), Twitter, YouTube, Instagram and Pinterest, using the hashtag #SMGforProactiv.

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