Kate Moss is the new face of St Tropez, the self-tanning brand, leading its first global advertising campaign.
Two shots have been released: one of Moss in a white, one-piece swimsuit, and another in the nude.
The campaign will be in print and online, and appear in point-of-sale materials from summer 2013. St Tropez is also encouraging users to use the hashtag offtosttropez on Twitter for a prize draw, which will include a holiday.
The company has also issued a how-to video on how to get Moss’s tan in the campaign. Says Nichola Joss, St Tropez’s global tanning and skin-finishing expert, ‘To achieve Kateâs pool-side bronze for the shoot, the St Tropez Self Tan Bronzing Mousse applied with a St Tropez Applicator Mitt gives a natural-looking, streak-free result with a flawless finish. St Tropez Powder Bronzer perfects the look with a beautiful contoured effect and enhances the natural shape of Kateâs body.’
The iconic supermodel says she has used the St Tropez brand since its inception.
Michelle Feeney, CEO of PZ Cussons Beauty, the owner of St Tropez, said in a release, ‘As a global beauty brand with a heritage in tanning, St Tropez is now in 18 countries and women from Rio to LA are seeking the benefits of safe tanning. Kateâs fashion icon status is important to us but now her growing number of beauty campaigns proves that her appeal as a beauty icon resonates with confident women across all age groups globally.’
Boring Gets You Nowhere is the title of the autumnâwinter 2013 collection from World; and no sentiment rings truer for the brand than this. It is by not being boring that this label continues to grow, but by experimentation with outlandish yet still highly commercial and wearable fashion. Others perilously traverse this fine tightrope but World somehow manages to succeed.
For its first full catwalk show in Wellington, Worldâs team brought out its A-game. The performance demonstrated true showmanship at its highest level: glitter, sequins, fur and possibly the kitchen sink were thrown into the mix. The result was a collection worthy of envy: clothing that runs the gamut of fine tailoring, couture dresses and to-die-for craftsmanship.
For women, the oversized tweedy suiting is perfect for either the office or as an alternative take on cocktail dressing: a long black velvet gown will allow you play femme fatale or damsel in distress, however you choose to dress it up. Ball gown-styled lace dresses and two-tone fur-collared coats stood out in the womenswear range. Bright winter florals and warm golden and dusky jacquards, appearing in peplum styled jackets and â80s pagoda shoulder dresses, gave the collection a point of difference. The brand has a strong Wellington customer base: once you strip away the crazy styling, hair and make-up, most of the garments are workable in everyday life. The brandâs following and versatility were evident by the number of attendees wearing current and archival pieces from the World brand.
For men, designers Benny Castle, Francis Hooper and Denise LâEstrange-Corbet pulled out all the stops to make it a truly bright winter. Scarlet red, deep navy, rich chocolates, vivid violets and turquoise are fashioned into impeccably tailored suits, complemented by whimsical printed shirts and colourful accessories. Winter tweeds and checks are crafted into exquisite hunting coats with contrasting shawl collar lapels and blocked panel coats. A stand-out for me would be the scarlet red cord pants and navy and check suit jacket, or the couture line floral print suit (only a number of these were made).
The brandâs creative hair director, GHD ambassador Michael Beel, and make-up director Olivia Wild saw to it that there was plenty of glitter, gold dust, Swarovski crystals and everything in between, creating fantastical looks that helped to translate the clothing to another level. Clara Bow- and Mary Pickford-styled bobs and finger waves were the call of the day, done the traditional way of course, the bobs clipped and pinned together with a multitude of gold bobby pins. Volume was key with many of the models wearing cloud-like creations adorning their heads, sprinkled in gold-dust and glitter and studded with spikes. Speaking to the duo beforehand, the brief was âThe Great Gatsby meets Downton Abbey on an acid tripâ. Eyes were smoky and sultry, while lips were scarlet red and sprinkled with glitter and crystals. Talon-like nails were prominent thanks to the creative nail technician at Buoy, continuing the nail art trend that has appeared on many international runway shows.
The collection is available for purchase from World stores now.âSopheak Seng, Fashion and Beauty Editor
Look out for the Body Shop’s Mothers’ Day gift packages. Lucire tried the White Musk shower gel and body lotion, a subtle scent of one of the Body Shop’s favourites. It’s an attractively packaged duo with a matching shower scrunchy. This would be a lovely treat for a travel gift when you just want a bit of pampering that’s a bit more than the hotel freebies, retailing at NZ$23. (Custom wrapping paper for Mothers’ Day is also available.) If white musk isn’t your scent, try the Japanese Cherry Blossom, a floral fragrance.Â There are several gift packages in this range: shower gel, body lotion, and hand cream. Most of the Body Shop’s top sellers have a gift package to suit your budget and your nose; Madagascan Vanilla Bean, Moringa Flower and my favourite, the Shea Pamper packâanything with pamper in the title works for me.
The Body Shop is also all about eyes with the launch in May of 21 new eye colours. I particularly liked that they can be used both wet and dry, so when you want a defined line or depth of colour, use them wet; for that smouldering or smoky look, layer or blend them. There are shades in this range for all eye colours, moods and occasions. You can have the subtle hues of Caramel Flirt, which is much more than a nudeâit has a lovely shimmer without being glitzy; or Sugar Gaze to give a lustrous highlight. Moonlight Kiss can be used as a liner or a smoky evening look, and for a young or more frivolous look, check out Berry Cuteâthink of a berry smoothy. Blueberry Night pairs wonderfully with Midnight Flirt. If you’re feeling earthy, the matte of Fig Leaf combined with the pearly Sweet Pea will fill the green tones beautifully.
Retailing at NZ$21 per mono eyeshadow, the Colour Crush range is produced in Italy from high-quality pigments and Community Fair Trade OilsÂ to the Body Shop’s high standard of sustainability and quality. The individual clear pack is compact and enables you to see exactly what you’re buying.âLinden Sprunt
Sebastian Professional has teamed up with fashion designer Mara Hoffman, which sees a Mara Hoffman for Sebastian custom scarf given away with its latest limited-edition designer gift set.
The gift pack comprises the Sebastian Professional Volupt shampoo and conditioner, along with Hoffman’s scarf, which features bold colours and graphic prints, inspired by her own spring 2013 collection, which had a SÃ£o Paulo theme. The scarf has a retail value of US$120.
Sebastian Professional lead hairstylist Thomas Dunkin says the scarf suits current trends: ‘This print is bold, beautiful and inspiring. Combine this with braids for a cool urban look or leave hair down and very natural, and tie the scarf in a bow at the crown for a more â50s vibe.’
The choice of Hoffman, with her Brazilian-themed spring collection, ties in with Sebastian’s Urban Explorer promotion, which educates consumers on different hair trends around the globe. The gift set shows step-by-step styling tricks from Dunkin as part of the promotion.
Dunkin himself had led Hoffman’s hair styling at her spring 2013 show at New York Fashion Week.
The pack will be available from Sebastian salons across the US for US$25 from MayâJune 2013.
Details of Sebastian salons can be found at www.sebastianprofessional.com.