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Wellington’s eclectic, multicultural streetwear label Paris Club launches


NEWS  by Lucire staff/March 27, 2017/22.54


Having worked with design teams in London, Hong Kong and Australia, creative director Di returned to Wellington, New Zealand to launch her own streetwear clothing label.
   Paris Club, inspired by youthful living, energy, eclectic fun, and trends in 2017 streetwear, features over 250 styles of printed Ts, hoodies, sweaters and embroidered caps, all at an affordable price.
   Paris Club adds a new twist and an extra dash of energy to existing streetwear styles and brands by taking graphics, typography, and the latest trends and making them more boisterous and energetic, with irony, parody and joyful sarcasm, while being comfortable and functional.
   The I Feel Like Pizza long sleeve T is inspired by Yeezy’s collection but leans towards the love of food. Lazy, Lola Bunny, and the Icecream cap are honest reflections of the millennial’s heart, and throwbacks of vintage childhood cartoons. Minimalist black-and-white designs, featuring the Paris Club slogan, dominate; the label reports that girls seem to have taken the biggest liking on menswear in the collection, and boys on the pinks within the range.
   Inspired by Italian, French and Tokyo street styles, the brand seeks to create diversity and integrate a variety of cultures and their streetwear trends to create an eclectic, multi-cultural, style-lovers’ club.
   Ts retail at NZ$32·99, caps NZ$29, and hoodies from NZ$49, available at www.parisclub.co, with free shipping on domestic orders over NZ$100 and international shipping from NZ$6.







H&M: more Conscious Exclusive details and images featuring Natalia Vodianova, plus first peek at childrenswear


NEWS  by Lucire staff/March 24, 2017/17.33

Hennes & Mauritz has released further images from the H&M Conscious Exclusive collections, previewed in Lucire in February.
   A plissé dress made of Bionic, a sustainable polyester made from recycled shoreline waste, was part of the preview, but H&M has revealed more about other designs made from the fabric.
   The company has screen-printed distorted peonies and mimosa on to the fabric for ‘dream-like prints’, while an image of a dreaming woman has been quilted into its jacket.
   Designers have also added sequins to a recycled polyester cocktail dress, while a tuxedo comes in organic silk and Tencel twill. There’s a fishnet bag made from shoreline waste, and earrings from recycled glass and plastic.
   Children’s designs also feature for the first time, with tulle dresses and structured blazers and trousers.
   H&M head of design and creative director Pernilla Wohlfahrt said in a release, ‘For this year’s Conscious Exclusive collection at H&M, we thought not only about the look of the pieces, but also how they feel and sound. It’s a collection to please all our senses, and also our desire to be sustainable in everything we do.’
   â€˜H&M’s Conscious Exclusive collection shows how the best style can be mindful of the planet, to help protect it for the future. It’s such a desirable collection, with pieces made in sustainable materials that you want to wear for seasons to come,’ added model Natalia Vodianova, who fronts the campaign.
   Vodianova also founded Elbi, a digital philanthropy platform connecting users with a charities worldwide. H&M says it will continue to partner with the platform.
   The collections will go on sale in c. 160 stores worldwide, from April 20.







BRM Chronographes announces limited-edition, hand-made Martini Racing chronographs


NEWS  by Lucire staff/March 23, 2017/11.52


Despite most brands announcing smart watches, one company remains true to traditional hand manufacture, emphasizing quality.
   BRM Chronographes, which machines and assembles its exclusive watches by hand in Vexin, France, has announced two limited-edition watches in partnership with Martini Racing.
   The two watches bear the famous Martini Racing blue and red stripes, as well as detailing from the car world, namely perforated hands, piston pushers and straps with holes. The crown, on the 44 mm stainless steel case, has a Martini Racing logo. BRM Chronographes will only make 150 of each type, one with a white dial and strap, the other with navy blue.
   BRM eschews mass manufacture, and makes only 2,000 watches per year.
   The timeless designs will be released in June 2017, and retail at €7,200.

Converse celebrates 100 years of the Chuck Taylor All Star with a series of films


NEWS  by Lucire staff/March 16, 2017/11.23





Above, from top: The Converse Chuck Taylor All Star. The All Star ’70, evoking the decade of big lapels and platform shoes. The Chuck Taylor All Star II. In black, the lightweight Chuck Taylor All Star Modern.

Converse, which began in 1908, has been making the All Star shoe, later the Chuck Taylor shoe, continuously since 1917.
   It’s the most successful type of shoe in history, with 200,000 pairs sold daily. Its nickname came after Charles H. Taylor, a basketball player for the Akron Firestones, who became one of the shoe’s biggest supporters. By 1932, with input from Taylor, it officially gained his name.
   Converse has been adding variations to the Chuck Taylor shoe over the years, including the Chuck Taylor All Star II in 2015, a premium design with more colours and a liner borrowed from parent company Nike, which bought up Converse at the turn of the century.
   There’s also the Chuck Taylor All Star ’70s model that débuts more colours for spring–summer 2017, a design that harks back to the 1970s but with more cushioning and thicker rubber. Then there’s the Chuck Taylor All Star Modern that’s lightweight, again available in an all-new version this month.
   To celebrate the centenary of the All Star, Converse has launched a digital and social media series that looks at what made the line iconic.
   Millie Bobby Brown presents a video called Chucks in Film, with excerpts showing a previous Chuck Taylor All Star appearance (Michael J. Fox’s shoes in Back to the Future) and an interview with costume designer Stephanie Collie. Long Beach artist Vince Staples, Born × Raised creator Spanto and basketball player Jordan Clarkson discuss how Los Angeles culture impacted on the Chuck Taylor All Stars’ æsthetic. Finally, model Winnie Harlow looks at the Chuck Taylor All Stars’ connection to the fashionable set and youth culture. A final film, Forever Chuck, is a nonconformist commercial that celebrates youth and the Converse brand.
   The four videos are featured below as Converse marks 100 years of its All Stars.

Opinions: what we need from media beyond ‘fake news’; looking to the stars


NEWS  by Lucire staff/March 15, 2017/21.47

We need independent media


Paul Clarke/CC BY-SA 4.0, commons.wikimedia.org/w/index.php?curid=37435469

Above: Sir Tim Berners-Lee, the inventor of the World Wide Web.

Earlier this month, Sir Tim Berners-Lee wrote an open letter expressing his concerns about the evolution of his invention, the World Wide Web. (Interestingly, he writes the term all in lowercase.)
   It wasn’t just about ‘fake news’, which is how the media have reported it. His first concern was, in fact, about our losing control over our personal data, and determining when and with whom we share them. It’s something I’ve touched on regularly since 2011, when Google breached its own stated policies over user-preference collection for advertising purposes, something that Facebook appears to be following suit with mid-decade. This was long before Edward Snowden blew the lid on his government’s monitoring, something that’s happening to citizens of other occidental nations, too.
   Sir Tim writes, ‘Through collaboration with—or coercion of—companies, governments are also increasingly watching our every move online, and passing extreme laws that trample on our rights to privacy. In repressive regimes, it’s easy to see the harm that can be caused—bloggers can be arrested or killed, and political opponents can be monitored. But even in countries where we believe governments have citizens’ best interests at heart, watching everyone, all the time is simply going too far. It creates a chilling effect on free speech and stops the web from being used as a space to explore important topics, like sensitive health issues, sexuality or religion.’
   But the one that struck me as very pertinent to publishing is Sir Tim’s second point. It’s the one that most news outlets seized on, linking it back to ‘fake news’, a term now corrupted by the executive branch of the US Government when attacking coverage that it doesn’t like. However, Sir Tim’s points were far broader than that. And it’s evident how his first point links to his second.
   It’s not hard to see that there is biased coverage on both the right and right wings of US politics (interestingly, they call it left and right), although Sir Tim points to how ‘a handful of social media sites or search engines’ show us the things that appeal to our own biases through their algorithms. ‘Fake news’ then spreads through these algorithms because they play to our prejudices. He writes, ‘those with bad intentions can game the system to spread misinformation for financial or political gain.’ These sites are able to determine what we see based on the data we’ve given them, willingly or unwillingly.
   It’s so far from the ideals of the World Wide Web that it’s sad that the medium, which was once so expansive and inspirational as we surfed from one site to the next to read and absorb information, has come to this: a tool for becoming more insular, the first path to the idiocracy.
   Google, as I wrote last year, biases itself toward larger sites, no longer rewarding the media outlet that breaks a news item. The incentive to be that maverick medium is, therefore, lessened greatly online, because the web isn’t being ranked on merit by the largest player in the search-engine business. It’s why Duck Duck Go, which doesn’t collect user data, gives search results that are generally fairer. We think it’s important to learn alternative viewpoints, especially in politics, otherwise the division that we already see in some countries will only deepen—and at worst this can lead to war. In peacetime countries, a compatriot with opposing political thoughts is not our enemy.
   Facebook’s continued data collection of user preferences is also dangerous. Even after users opt out, Facebook’s ad preferences’ page demonstrates that it will keep collecting. Whether or not Facebook then uses these preferences is unknown—certainly Facebook itself clams up—but since the site reports journalists who alert them to kiddie porn, kicks off drag queens after saying they wouldn’t, and forces people to download software in the guise of malware detection, who knows if any of Facebook’s positions are real or merely ‘fake news’? Knowing the misdeeds of sites like Facebook—and Google which itself has been found guilty of hacking—do they actually deserve our ongoing support?
   Of course I have an interest in getting people to look beyond the same-again players, because I run one media outlet that isn’t among them. But we have an interest to seek information from the independents, and to support a fair and neutral internet. We may learn an angle we hadn’t explored before, or we may find news and features others aren’t covering. Better yet, we may learn alternative viewpoints that break us out of our prejudices. Surely we can’t be that scared of learning about alternatives (maybe one that is better than what we believe), or having a reasoned debate based on fact rather than emotion or hatred? And if you are sharing on social media, do you want to be one of the sheep who uses the same click-bait as everyone else, or show that you’re someone who’s capable of independent thought?
   It shouldn’t be that difficult to distinguish fake-news sites from legitimate media (even though the line gets blurred) by looking at how well something is subedited and how many spelling mistakes there are. Perhaps the headlines are less emotive. There is a tier of independent media that deserves your support, whether it is this site or many competing ones that we’ve linked ourselves. Going beyond the same-again sources can only benefit us all.—Jack Yan, Publisher

Stars in their eyes


Chanel

Above: Chanel continues its long-running Comète collection.

Coco Chanel is known for embracing astrology. Her inspiration is reflected in many of her jewellery creations and designs years later. The star motif is highlighted within the Comète collection and while the lion, representative of the brand, is reminiscent of the city of Venezia and symbolic of her astrological sign. The designer’s influential vision comes to life within many of the intricately detailed pieces.
   To this day, astrology serves as a tool that could provide one with knowledge and even supposed explanatory perceptions. Fashion-focused entities and individuals have contemplated to what extent one’s rising sign or ascendant, representing the door to one’s identity, is correlated to one’s wardrobe and personal style. Some inquisitive individuals ponder about personalities, style and even probable futuristic outcomes in the financial field. The AstroTwins, Tali and Ophira Edut, who have been featured in a number of outlets, have given advice to a slew of celebrities. While they focus mainly on various predictions according to the stars, some have used astrology to tap in to the financial market. The Merriman Market Analyst is one of the many prominent sites that discuss and explain transformations and changes in planets that could serve in financial as well as everyday astrology. Other than the website, they have published books for international audiences, divulging and examining the planets and geocosmic aspects. According to the website’s disclaimer, ‘The hope is … it will help the reader understand the psychological dynamics that underlie (or coincide with) the news events …’ For decades, the founder continues to ponder on certain circumstances, whether on a weekly or yearly basis, leading a team of apprentices that follow in his footsteps.—Lola Cristall, Paris Editor

Emily Ratajkowski leads DKNY’s intimate apparel campaign; Anna Nooshin models Hunkemöller’s swimwear


NEWS  by Lucire staff/March 14, 2017/0.40



Sebastian Faena

DKNY has announced its spring–summer 2017 intimates, hosiery and sleepwear campaign featuring model Emily Ratajkowski, photographed by Sebastian Faena in New York.
   The first image was released today, along with a film starring Ratajkowski and styled by Clare Richardson, set in a Manhattan apartment. Ratajkowski walks out of her apartment to walk her dog wearing a DKNY unlined demi bra and boy short from its lace collection. The promotional film appears at DKNY.com and at locations around the city.
   The campaign, #GoodMorningDKNY, also sees Ratajkowski wearing a sheer lace bralette and low-rise bikini, with a mesh Litewear bodysuit paired with a fishnet thigh-high in nude.
   The collections are priced between US$12 and US$62, and are available at DKNY, Nordstrom, Lord & Taylor and Macy’s, on- and offline, and at select international retailers.
   Meanwhile, Hunkemöller has released its swimwear collection, modelled by Dutch new-media star Anna Nooshin, who can claim 358,000 followers on Instagram and 130,000 subscribers on YouTube.
   Nooshin models items from the spring–summer 2017 range in Aruba. The swimwear features embroidery, appliqué detailing and lace-up details. Hunkemöller predicts the season’s key colour is mangosteen.
   She has designed accessories, including a kimono and clutch, to complement the swimwear. Hunkemöller has hashtagged the campaign #AnnaforHKM. The range is available online now via www.hunkemoller.co.uk.











www.hunkemoller.co.uk

La Vie en Rose launches new bra campaign, focusing on comfort and individual beauty


NEWS  by Lucire staff/March 10, 2017/23.43

Canadian brand la Vie en Rose has unveiled a brassière campaign focused on each woman’s individual beauty, a theme that has been emerging lately in marketing intimate apparel.
   Its rival on the other side of the Atlantic, Triumph, has a campaign recognizing a woman’s many roles, and that she must find the perfect fit. La Vie on Rose, meanwhile, also recognizes that women have different needs but she must have comfort. The execution is very different: the Canadian label has a group of models from different ethnic backgrounds, ages (albeit still young) and bust size, promoting each woman’s confidence.
   La Vie en Rose’s Marie-Noël Gervais, VP for ecommerce and marketing strategy, said, ‘Nothing makes a woman more beautiful than the confidence she radiates. At la Vie en Rose, we are convinced that a woman can be confident only if she is comfortable first. Our new Confidence through Comfort campaign is not a repositioning, because comfort has always been a priority for la Vie en Rose. It is an evolution of our image, a clear affirmation of who we are, and of our products’ DNA.’
   She added, ‘We have a social media community that shares a lot with us. They want to feel good first, please themselves before anyone else and accept and enjoy who they are and how they look.’
   A new style, the Sweetheart (above), was also launched to coincide with the new campaign. The design offers the wearer a ‘perfect contour’ without extra padding, and offers a moderate cleavage.


The Modist launches retail site for modest fashion, while Getty Images and MuslimGirl.com announce photo library


NEWS  by Lucire staff/March 9, 2017/10.01

The Modist, an online store for modest fashion, opened yesterday, shipping to over 100 countries. The store has a selection of over 75 designers, including Marni, Alberta Ferretti, Christopher Kane and Mary Katrantzou, ensuring a contemporary, fashionable selection. The store is accompanied by an online magazine called The Mod, which includes styling tips and interviews. Says founder Ghizlan Guenez, ‘Our mission is to build a strong sense of purpose to empower a woman’s freedom of choice and to acknowledge how similar women across the world are, despite our diverse backgrounds, cultures and lifestyles—a relevant conversation at this time. We aim to break down preconceived notions while building a community and dialogue that invigorates, informs and celebrates the fashionable, modern, modest woman.’
   The Modist’s COO, Lisa Bridgett, notes that the market potential in the modest fashion segment is projected to reach US$484,000 million by 2019.
   Also in recognition of a more global, inclusive society, MuslimGirl.com and Getty Images announced yesterday a content partnership that aims to convey a more authentic representation of Muslim women. The imagery is far more realistic and positive, battling stereotypes and misconceptions. The photographs feature girls with and without hijabs, and Muslim women in everyday situations at home, with friends and at work.
   â€˜One of the ways I open up my talks is by asking the audience to search Muslim women images on their phone browsers, which is always met with their awe at the unsettling results,’ said Amani Al-Khatahtbeh, founder and editor-in-chief of MuslimGirl.com. ‘I don’t want to be able to use that example anymore, and I could not be prouder to partner with Getty Images on finally taking on such an important and influential task.’

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