Lucire

Lucire: News

Share 


July 30, 2014

Promo image for Cheryl Cole’s Storm Flower fragrance released

Lucire staff/22.03

Pin It

The official promotional image for Cheryl Fernandez-Versini’s (formerly Cheryl Cole) new fragrance, Storm Flower, has been released, ahead of its on-sale date of August 27.
   The newlywed Geordie songstress—she married boyfriend Jean-Bernard Fernandez-Versini earlier in July—says she had long wanted a fragrance under her name but could not devote time to the project till recently.
   ‘For my début fragrance, I wanted to achieve two goals: to create something that both looks beautiful and smells gorgeous. The development process has been really intense but inspirational and I have absolutely loved being so involved in the creative process,’ said Fernandez-Versini.
   Fernandez-Versini’s new fragrance is meant to be refreshing, light, but long-lasting. The perfume opens with fruity notes of mandarin and nectar, leading to a heart of freesia and peach blossom. Basenotes are soft vanilla, white musk and sandalwood.
   The fragrance will be available from the Perfume Shop and Superdrug, priced at £23·50 for 30 ml, £29·50 for 50 ml and £39·50 for 100 ml. Body lotion with glitter and perfumed body bath, with the same notes, will also be available.
   The visual shows Fernandez-Versini’s hand tattoo but not her engagement ring. The photograph was likely shot before her wedding. The bottle itself has the script ‘Storm Flower’ and ‘Cheryl’, and is topped by a flower-shaped cap.

Share 'Promo image for Cheryl Cole’s Storm Flower fragrance released' on Delicious Share 'Promo image for Cheryl Cole’s Storm Flower fragrance released' on Digg Share 'Promo image for Cheryl Cole’s Storm Flower fragrance released' on Facebook Share 'Promo image for Cheryl Cole’s Storm Flower fragrance released' on Fark Share 'Promo image for Cheryl Cole’s Storm Flower fragrance released' on Google+ Share 'Promo image for Cheryl Cole’s Storm Flower fragrance released' on LinkedIn Share 'Promo image for Cheryl Cole’s Storm Flower fragrance released' on Newsvine Share 'Promo image for Cheryl Cole’s Storm Flower fragrance released' on Orkut Share 'Promo image for Cheryl Cole’s Storm Flower fragrance released' on Pinterest Share 'Promo image for Cheryl Cole’s Storm Flower fragrance released' on reddit Share 'Promo image for Cheryl Cole’s Storm Flower fragrance released' on StumbleUpon Share 'Promo image for Cheryl Cole’s Storm Flower fragrance released' on Twitter Share 'Promo image for Cheryl Cole’s Storm Flower fragrance released' on vk.com Share 'Promo image for Cheryl Cole’s Storm Flower fragrance released' on Add to Bookmarks Share 'Promo image for Cheryl Cole’s Storm Flower fragrance released' on Email Share 'Promo image for Cheryl Cole’s Storm Flower fragrance released' on Print Friendly
July 28, 2014

Amy Malin, AnnaLynne McCord, Corey Feldman, Rani Hong commem­orate World Day Against Trafficking in Persons

Lucire staff/13.58

Pin It


Igor Spektor

Above Amy Malin gives her powerful speech on being a survivor of rape, assault and torture; actor Corey Feldman looks on.

Amy Malin, AnnaLynne McCord, Corey Feldman, all of whom have suffered serious sexual assaults, joined Rani Hong, a survivor of slavery and child trafficking, at an event on Friday in Los Angeles, hosted by Malin and the Tronie Foundation, to celebrate World Day Against Trafficking in Persons.
   Pianist Chloe Flower, Hill Harper, Nestor Serrano and Ryan Devlin were among the celebrities who attended the event, where Malin, McCord, Feldman and Hong recounted their horrific events from their past to highlight the world’s ongoing problems with human trafficking and domestic violence.
   Malin’s story of rape, imprisonment, and physical and mental torture at the hands of one sociopathic tormenter, and violent physical relationships for 11 years of her life, was incredibly compelling, and brought a powerful, real human face to the issues. ‘In my humble opinion, domestic violence is the worst plague on humanity and is the root cause of so many of our other social problems. Everyone in this room knows someone who is a survivor or a victim of domestic violence, only you just might not know it yet, and that’s because the shame-and-blame culture of our society makes most survivors of abuse too afraid or ashamed to come forward with their stories and get the help that they need. It takes most survivors many years before they can even process the atrocities that they have experienced, and then even longer before they are comfortable in a safe, physical and emotional space to share what they gave endured with somebody else.’
   She reminded the audience that she was not alone, and that events like this continue every day around the world, in our own communities behind closed doors. (Her passionate address from the event can be found at her website.)
   Hong, who co-founded the Tronie Foundation and is a special adviser to UN.GIFT (United Nations Global Initiative to Fight Human Trafficking), was taken from her family at age seven and sold to a slave master. Her mental and physical condition was so poor by the time she was eight, she was sold into illegal adoption. She also shared her story at the event: like Malin, she gave a voice to the millions who were unable to.
   McCord and Feldman also shared stories of sexual assault. McCord, who noted that she was always careful, recounts that she was sexually assaulted at home by someone she trusted. She has recently written and directed a short film, I Choose, about ‘a woman who chooses and a woman who doesn’t, because I’ve been both.’ (The film is embedded below, as our fourth video.) It was important for McCord to tell real-life stories, again to bring a human face to the massive problems of sexual assault. Feldman, meanwhile, notes that rape is Hollywood’s darkest secret, and that that had driven him to years of substance abuse, and that fellow actor Corey Haim was similarly a victim, having been raped at age 11.
   They believe that people in the entertainment industry can help to eradicate human trafficking and domestic violence. Malin suggests that producers should, when filming abroad, do due diligence to ensure that they do not do business with those using slaves or people being paid a pittance. She also adds that audiences should see strong, female characters who have overcome great odds, including stories reflecting hers and Hong’s. Hollywood, she believes, has a unique opportunity to make real change.
   The cycle of violence would never be broken, says Malin, if the film industry continues to reward Roman Polanski with Oscars after his admission of sexual assault, or if it continues to work with men such as Woody Allen, who has been accused by his adopted daughter Dylan Farrow of sexual assault.
   She and her husband Scott, who have a son, plan to adopt a daughter from the Los Angeles foster system who has been a victim of abuse, to show that ‘she will have the beautiful and amazing life she deserves, and that she will never go through the hell that I did.’—Jack Yan, Publisher

AnnaLynne McCord’s film, I Choose


Igor Spektor



Splash News





Igor Spektor


Splash News

Above, from top AnnaLynne McCord. Special adviser to the United Nations, Rani Hong, speaks at Amy Malin and the Tronie Foundation’s salon to celebrate World Day Against Trafficking in Persons. Rani Hong and Amy Malin. Isabelle Katz, AnnaLynne McCord, Yelena Zava, Amber Bobin and Chloe Flower. AnnaLynne McCord, Corey Feldman, Amy Malin and Amber Bobin. Attorney Paul Hirose, actor Corey Feldman and DAMA Tequila CEO Philip Delacruz. Actor Nestor Serrano and his wife Debbie.

Share 'Amy Malin, AnnaLynne McCord, Corey Feldman, Rani Hong commem­orate World Day Against Trafficking in Persons' on Delicious Share 'Amy Malin, AnnaLynne McCord, Corey Feldman, Rani Hong commem­orate World Day Against Trafficking in Persons' on Digg Share 'Amy Malin, AnnaLynne McCord, Corey Feldman, Rani Hong commem­orate World Day Against Trafficking in Persons' on Facebook Share 'Amy Malin, AnnaLynne McCord, Corey Feldman, Rani Hong commem­orate World Day Against Trafficking in Persons' on Fark Share 'Amy Malin, AnnaLynne McCord, Corey Feldman, Rani Hong commem­orate World Day Against Trafficking in Persons' on Google+ Share 'Amy Malin, AnnaLynne McCord, Corey Feldman, Rani Hong commem­orate World Day Against Trafficking in Persons' on LinkedIn Share 'Amy Malin, AnnaLynne McCord, Corey Feldman, Rani Hong commem­orate World Day Against Trafficking in Persons' on Newsvine Share 'Amy Malin, AnnaLynne McCord, Corey Feldman, Rani Hong commem­orate World Day Against Trafficking in Persons' on Orkut Share 'Amy Malin, AnnaLynne McCord, Corey Feldman, Rani Hong commem­orate World Day Against Trafficking in Persons' on Pinterest Share 'Amy Malin, AnnaLynne McCord, Corey Feldman, Rani Hong commem­orate World Day Against Trafficking in Persons' on reddit Share 'Amy Malin, AnnaLynne McCord, Corey Feldman, Rani Hong commem­orate World Day Against Trafficking in Persons' on StumbleUpon Share 'Amy Malin, AnnaLynne McCord, Corey Feldman, Rani Hong commem­orate World Day Against Trafficking in Persons' on Twitter Share 'Amy Malin, AnnaLynne McCord, Corey Feldman, Rani Hong commem­orate World Day Against Trafficking in Persons' on vk.com Share 'Amy Malin, AnnaLynne McCord, Corey Feldman, Rani Hong commem­orate World Day Against Trafficking in Persons' on Add to Bookmarks Share 'Amy Malin, AnnaLynne McCord, Corey Feldman, Rani Hong commem­orate World Day Against Trafficking in Persons' on Email Share 'Amy Malin, AnnaLynne McCord, Corey Feldman, Rani Hong commem­orate World Day Against Trafficking in Persons' on Print Friendly

Sponsored video: getting real people behind L’Oréal Paris’s Elvive Fibrology

Lucire staff/12.19

Pin It

A Lucire special promotion

We are used to seeing L’Oréal Paris have the world’s most glamorous models and celebrities appear in their advertisements, so it makes a nice change when everyday people are asked to appear—as they do in its latest Elvive Fibrology thickening hair care promotion.
   Between January 22 and April 24, 2014, Boots UK, looking at its online and offline purchases, says one item from the Fibrology range is sold every 12 second on average, making it one of L’Oréal’s most popular lines.
   Having real people makes the advertisement more easily related, and L’Oréal builds on the initial promotion by having each woman in the ad—Zoë, Sarah, Priya, Jade and Lucy—elaborate even further on their favourite Fibrology hair care product.
   For Zoé, it’s the Thickness Booster serum; Sarah says she can feel the Fibrology shampoo ‘expanding’; Priya favours the Double Serum; Jade likes the Fibrology Thickness Booster; and Lucy names the conditioner.
   Each woman gives her tips on using the product and reveals her one secret based on her use of Fibrology.
   Their Q&As are made complete by their sharing thoughts on how their L’Oréal Paris TV shoot went—where they were treated just as one might see Eva Longoria, Cheryl Cole, Aishwarya Rai or Araya A. Hargate pampered on set.
   Each was auditioned beginning with a casual casting session, while the day of filming saw the women choose from a variety of outfits. Zoë says, ‘More importantly, my hair has never looked better!’ It does seem that the enjoyment they’re having in L’Oréal Paris’s promotional video below is genuine—and, after all, they are worth it.



Post sponsored by L’Oréal Paris

Share 'Sponsored video: getting real people behind L’Oréal Paris’s Elvive Fibrology' on Delicious Share 'Sponsored video: getting real people behind L’Oréal Paris’s Elvive Fibrology' on Digg Share 'Sponsored video: getting real people behind L’Oréal Paris’s Elvive Fibrology' on Facebook Share 'Sponsored video: getting real people behind L’Oréal Paris’s Elvive Fibrology' on Fark Share 'Sponsored video: getting real people behind L’Oréal Paris’s Elvive Fibrology' on Google+ Share 'Sponsored video: getting real people behind L’Oréal Paris’s Elvive Fibrology' on LinkedIn Share 'Sponsored video: getting real people behind L’Oréal Paris’s Elvive Fibrology' on Newsvine Share 'Sponsored video: getting real people behind L’Oréal Paris’s Elvive Fibrology' on Orkut Share 'Sponsored video: getting real people behind L’Oréal Paris’s Elvive Fibrology' on Pinterest Share 'Sponsored video: getting real people behind L’Oréal Paris’s Elvive Fibrology' on reddit Share 'Sponsored video: getting real people behind L’Oréal Paris’s Elvive Fibrology' on StumbleUpon Share 'Sponsored video: getting real people behind L’Oréal Paris’s Elvive Fibrology' on Twitter Share 'Sponsored video: getting real people behind L’Oréal Paris’s Elvive Fibrology' on vk.com Share 'Sponsored video: getting real people behind L’Oréal Paris’s Elvive Fibrology' on Add to Bookmarks Share 'Sponsored video: getting real people behind L’Oréal Paris’s Elvive Fibrology' on Email Share 'Sponsored video: getting real people behind L’Oréal Paris’s Elvive Fibrology' on Print Friendly
Filed under: beauty, hair, London, modelling, Paris
July 26, 2014

Bambi Northwood-Blyth named face of Ba&Sh for autumn–winter 2014–15 fashion campaign

Lucire staff/13.46

Pin It



Quentin de Briey

Bambi Northwood-Blyth, who was one of Lucire’s news-makers of 2013, has now been named the face of the international press campaign for French label Ba&Sh.
   The autumn–winter 2014–15 collection will feature Northwood-Blyth in a shoot in Barcelona by Belgian photographer Quentin de Briey. The label says that the Australian model was chosen for her ‘glamorous freshness, and her bohemian-chic allure.’
   The designers, Barbara and Sharon, said in a release, ‘We were completely seduced by Bambi, her charisma, energy and boldness.’
   The collection contrasts between ‘intensity and lightness, nobility and bestality,’ says Ba&Sh, and is meant to convey pluralism.
   The campaign’s idea centres around femininity, ‘a woman wildly in love, deliberately free and outgoing, with multiple facets,’ or what it dubs ‘ultra-femininity’.
   The campaign breaks in France and internationally from August 2014, on displays, in print and web media. Ba&Sh’s web site can be found at www.ba-sh.com.

Share 'Bambi Northwood-Blyth named face of Ba&Sh for autumn–winter 2014–15 fashion campaign' on Delicious Share 'Bambi Northwood-Blyth named face of Ba&Sh for autumn–winter 2014–15 fashion campaign' on Digg Share 'Bambi Northwood-Blyth named face of Ba&Sh for autumn–winter 2014–15 fashion campaign' on Facebook Share 'Bambi Northwood-Blyth named face of Ba&Sh for autumn–winter 2014–15 fashion campaign' on Fark Share 'Bambi Northwood-Blyth named face of Ba&Sh for autumn–winter 2014–15 fashion campaign' on Google+ Share 'Bambi Northwood-Blyth named face of Ba&Sh for autumn–winter 2014–15 fashion campaign' on LinkedIn Share 'Bambi Northwood-Blyth named face of Ba&Sh for autumn–winter 2014–15 fashion campaign' on Newsvine Share 'Bambi Northwood-Blyth named face of Ba&Sh for autumn–winter 2014–15 fashion campaign' on Orkut Share 'Bambi Northwood-Blyth named face of Ba&Sh for autumn–winter 2014–15 fashion campaign' on Pinterest Share 'Bambi Northwood-Blyth named face of Ba&Sh for autumn–winter 2014–15 fashion campaign' on reddit Share 'Bambi Northwood-Blyth named face of Ba&Sh for autumn–winter 2014–15 fashion campaign' on StumbleUpon Share 'Bambi Northwood-Blyth named face of Ba&Sh for autumn–winter 2014–15 fashion campaign' on Twitter Share 'Bambi Northwood-Blyth named face of Ba&Sh for autumn–winter 2014–15 fashion campaign' on vk.com Share 'Bambi Northwood-Blyth named face of Ba&Sh for autumn–winter 2014–15 fashion campaign' on Add to Bookmarks Share 'Bambi Northwood-Blyth named face of Ba&Sh for autumn–winter 2014–15 fashion campaign' on Email Share 'Bambi Northwood-Blyth named face of Ba&Sh for autumn–winter 2014–15 fashion campaign' on Print Friendly
July 22, 2014

Bare Necessities retails Dita von Teese’s lingerie line in the US

Lucire staff/12.29

Pin It

For US customers, Dita von Teese’s lingerie line is now available through Bare Necessities, the largest online retailer of branded and designer intimate apparel.
   Von Teese’s lingerie, which retails in other countries (under the Von Follies brand in some), is known for fitting virtually every body type, for those who love the burlesque star’s sense of fashion.
   Bare Necessities says that that it stocks full-figured and fuller busted sizes up to an E cup, and will carry the collections Madame X, Man Catcher, Sheer Witchery, and Star Lift.
   There is also exclusive video content at the Bare Necessities website. The company also has certified bra experts who can assist customers via telephone on 1 877 728-9272, from Monday to Friday, 8.30 a.m. to 5.30 p.m. ET.

Share 'Bare Necessities retails Dita von Teese’s lingerie line in the US' on Delicious Share 'Bare Necessities retails Dita von Teese’s lingerie line in the US' on Digg Share 'Bare Necessities retails Dita von Teese’s lingerie line in the US' on Facebook Share 'Bare Necessities retails Dita von Teese’s lingerie line in the US' on Fark Share 'Bare Necessities retails Dita von Teese’s lingerie line in the US' on Google+ Share 'Bare Necessities retails Dita von Teese’s lingerie line in the US' on LinkedIn Share 'Bare Necessities retails Dita von Teese’s lingerie line in the US' on Newsvine Share 'Bare Necessities retails Dita von Teese’s lingerie line in the US' on Orkut Share 'Bare Necessities retails Dita von Teese’s lingerie line in the US' on Pinterest Share 'Bare Necessities retails Dita von Teese’s lingerie line in the US' on reddit Share 'Bare Necessities retails Dita von Teese’s lingerie line in the US' on StumbleUpon Share 'Bare Necessities retails Dita von Teese’s lingerie line in the US' on Twitter Share 'Bare Necessities retails Dita von Teese’s lingerie line in the US' on vk.com Share 'Bare Necessities retails Dita von Teese’s lingerie line in the US' on Add to Bookmarks Share 'Bare Necessities retails Dita von Teese’s lingerie line in the US' on Email Share 'Bare Necessities retails Dita von Teese’s lingerie line in the US' on Print Friendly
Filed under: celebrity, fashion, Lucire
July 17, 2014

Sponsored video: Benefit’s They’re Real! Push-Up Liner is long-wearing, waterproof, and even foolproof

Lucire staff/14.34

Pin It

A Lucire special promotion



Benefit Cosmetics’ new They’re Real! Push-Up Liner (that really is the name) is so good, you can apply it while handcuffed!
   That’s the message Benefit’s pushing with its latest eyeliner, which is easier to apply than many of its rivals.
   It’s a gel liner in a pen, so all you need to do is twist the base to push the liner to the tip of the pen, rest the AccuFlex tip on the base of your lashes, and go from the inner to the outer corner. The formula is quick-drying and lasts all day.
   On a sample of 32 women, there have been very positive results: 88 per cent claimed the liner ‘hugged the lashline’ and 84 per cent said that their eyes looked larger.
   Customers, too, on the Benefit website have confirmed what the test group says about the liner being long-wearing (as 91 per cent did) and waterproof (81 per cent). One says that the Accuflex tip allowed her to get a cleaner line, which she was unable to get with competing products.
   At the moment, the They’re Real! Push-Up Liner only comes in black.
   The product isn’t oil-free, which enables it to last longer, and be resistant to tears, sweat and smudging (which makes it ideal if you are wearing contacts). And we should note that it isn’t suited for lash extensions.
   Removing the liner is easy, using Benefit’s own They’re Real! remover.
   The Benefit website also shows how to create the perfect wing using the pen, with a simple five-step process, highlighting just how easy it is to use the They’re Real! Push-Up Liner.


Post sponsored by Benefit Cosmetics

Share 'Sponsored video: Benefit’s They’re Real! Push-Up Liner is long-wearing, waterproof, and even foolproof' on Delicious Share 'Sponsored video: Benefit’s They’re Real! Push-Up Liner is long-wearing, waterproof, and even foolproof' on Digg Share 'Sponsored video: Benefit’s They’re Real! Push-Up Liner is long-wearing, waterproof, and even foolproof' on Facebook Share 'Sponsored video: Benefit’s They’re Real! Push-Up Liner is long-wearing, waterproof, and even foolproof' on Fark Share 'Sponsored video: Benefit’s They’re Real! Push-Up Liner is long-wearing, waterproof, and even foolproof' on Google+ Share 'Sponsored video: Benefit’s They’re Real! Push-Up Liner is long-wearing, waterproof, and even foolproof' on LinkedIn Share 'Sponsored video: Benefit’s They’re Real! Push-Up Liner is long-wearing, waterproof, and even foolproof' on Newsvine Share 'Sponsored video: Benefit’s They’re Real! Push-Up Liner is long-wearing, waterproof, and even foolproof' on Orkut Share 'Sponsored video: Benefit’s They’re Real! Push-Up Liner is long-wearing, waterproof, and even foolproof' on Pinterest Share 'Sponsored video: Benefit’s They’re Real! Push-Up Liner is long-wearing, waterproof, and even foolproof' on reddit Share 'Sponsored video: Benefit’s They’re Real! Push-Up Liner is long-wearing, waterproof, and even foolproof' on StumbleUpon Share 'Sponsored video: Benefit’s They’re Real! Push-Up Liner is long-wearing, waterproof, and even foolproof' on Twitter Share 'Sponsored video: Benefit’s They’re Real! Push-Up Liner is long-wearing, waterproof, and even foolproof' on vk.com Share 'Sponsored video: Benefit’s They’re Real! Push-Up Liner is long-wearing, waterproof, and even foolproof' on Add to Bookmarks Share 'Sponsored video: Benefit’s They’re Real! Push-Up Liner is long-wearing, waterproof, and even foolproof' on Email Share 'Sponsored video: Benefit’s They’re Real! Push-Up Liner is long-wearing, waterproof, and even foolproof' on Print Friendly
Filed under: beauty, trend, TV
July 13, 2014

Riley Keough’s de Grisogono shoot images from Cannes released

Lucire staff/14.25

Pin It



Emanuele Scorcelletti

Photographs of actress Riley Keough modelling for de Grisogono at the Grand Hyatt Hôtel Martinez, where she was based during the Festival de Cannes in May 2014, have been released.
   Using one of the suites, Keough modelled wearing various de Grisogono jewellery items, including the latest Allegra line (in Lucire issue 33), as well as designs from the Gocce and Gypsy collections.
   Paris-based Italian photographer Emanuele Scorcelletti, well known for his portraits and his work with luxury brands, photographed Keough.
   The Allegra collection is ‘Dedicated to a new generation of women, who dare to express their radiance, and explore different shapes and jewelled expressions of their individuality,’ says de Grisogono.
   Keough, who is the granddaughter of Elvis Presley and Priscilla Presley, began her modelling career in her teens, and first appeared on an international runway for Dolce & Gabbana.
   Her acting début was in The Runaways (2010), and she soon landed the female lead in The Good Doctor (2011) opposite Orlando Bloom. She has recently completed filming on Mad Max: Fury Road, alongside Charlize Theron, Tom Hardy, and Rosie Huntington-Whiteley.



Emanuele Scorcelletti

Share 'Riley Keough’s de Grisogono shoot images from Cannes released' on Delicious Share 'Riley Keough’s de Grisogono shoot images from Cannes released' on Digg Share 'Riley Keough’s de Grisogono shoot images from Cannes released' on Facebook Share 'Riley Keough’s de Grisogono shoot images from Cannes released' on Fark Share 'Riley Keough’s de Grisogono shoot images from Cannes released' on Google+ Share 'Riley Keough’s de Grisogono shoot images from Cannes released' on LinkedIn Share 'Riley Keough’s de Grisogono shoot images from Cannes released' on Newsvine Share 'Riley Keough’s de Grisogono shoot images from Cannes released' on Orkut Share 'Riley Keough’s de Grisogono shoot images from Cannes released' on Pinterest Share 'Riley Keough’s de Grisogono shoot images from Cannes released' on reddit Share 'Riley Keough’s de Grisogono shoot images from Cannes released' on StumbleUpon Share 'Riley Keough’s de Grisogono shoot images from Cannes released' on Twitter Share 'Riley Keough’s de Grisogono shoot images from Cannes released' on vk.com Share 'Riley Keough’s de Grisogono shoot images from Cannes released' on Add to Bookmarks Share 'Riley Keough’s de Grisogono shoot images from Cannes released' on Email Share 'Riley Keough’s de Grisogono shoot images from Cannes released' on Print Friendly
July 10, 2014

Eva Green previews her Campari 2015 calendar appearance: video and photos

Lucire staff/14.13

Pin It




Francesco Pizzo

French actress Eva Green is the face of the 2015 Campari calendar, entitled Mythology Mixology. Campari is teasing the calendar with behind-the-scenes images and a video, featuring Green, announcing the project.
   This 16th edition has been photographed by Julia Fullerton-Batten, an acclaimed fine art photographer, and the first female who has shot a Campari calendar.
   The 12 months celebrate Campari’s history and its best loved classic cocktails. Each month tells the story behind the cocktail, with anecdotes and trivia.
   Campari believes that there has been a classic trend over the last decade, and an interest in history, which the calendar attempts to tap into.
   While some may dispute the presence of a classic trend, Campari has been on the pulse in recent years with its calendars. Notably, in 2008, Jessica Alba appeared in its 10th anniversary edition. Other calendar stars include Salma Hayek, Eva Mendes, Milla Jovovich, Penélope Cruz and Uma Thurman.
   Green, whose Penny Dreadful series is currently netting her headlines in the lead role of Vanessa Ives, came to prominence in Bertolucci’s The Dreamers (2002), and as Bond girl Vesper Lynd in Casino Royale (2006), for which she won a BAFTA. She has recently been seen in 300: Rise of an Empire and will soon be seen in Sin City: a Dame to Kill for.
   ‘To work with an iconic worldwide brand such as Campari is an honour and a privilege. There is something very special about this year’s theme as it strikes a compelling and almost magical balance between the classic and the contemporary. At the root of each image is this rich sense of history behind each of Campari’s best-loved cocktails but they are presented in a way that is ultra-modern, exuding imagination and style. It’s a thing of incredible beauty and clearly shows that whilst some of these recipes are over 100 years old, they are still relevant to and adored in today’s world,’ said Green in a release.
   Fullerton-Benton is known for her series, Teenage Stories (2005), which followed the transition of a teenage girl into womanhood. Campari says that the photos will carry her hallmarks of creative settings, unusual locations and cinematic lighting.
   ‘Campari has always had an inherent ability to recreate itself and keep the brand image fresh, inspiring and imaginative—a goal I constantly strive towards in my own work, too. This year’s theme was an interesting challenge, as there was an important job to do in terms of taking historical anecdotes and invigorating them with a modern edge. I’m confident we managed to strike that delicate balance with this year’s imagery,’ says Fullerton-Batten.
   Bob Kunze-Concewitz, CEO of Gruppo Campari says, ‘Though there has always been a sense of timelessness around our classic cocktails, we’ve been hearing reports from bartenders all over the world that there has been a surging popularity for classic recipes like the Negroni and the Americano. This year’s Campari Calendar is designed to celebrate those enduring recipes and the heritage behind them, so we’re very much looking forward to unveiling it later in the year.’








Francesco Pizzo

Share 'Eva Green previews her Campari 2015 calendar appearance: video and photos' on Delicious Share 'Eva Green previews her Campari 2015 calendar appearance: video and photos' on Digg Share 'Eva Green previews her Campari 2015 calendar appearance: video and photos' on Facebook Share 'Eva Green previews her Campari 2015 calendar appearance: video and photos' on Fark Share 'Eva Green previews her Campari 2015 calendar appearance: video and photos' on Google+ Share 'Eva Green previews her Campari 2015 calendar appearance: video and photos' on LinkedIn Share 'Eva Green previews her Campari 2015 calendar appearance: video and photos' on Newsvine Share 'Eva Green previews her Campari 2015 calendar appearance: video and photos' on Orkut Share 'Eva Green previews her Campari 2015 calendar appearance: video and photos' on Pinterest Share 'Eva Green previews her Campari 2015 calendar appearance: video and photos' on reddit Share 'Eva Green previews her Campari 2015 calendar appearance: video and photos' on StumbleUpon Share 'Eva Green previews her Campari 2015 calendar appearance: video and photos' on Twitter Share 'Eva Green previews her Campari 2015 calendar appearance: video and photos' on vk.com Share 'Eva Green previews her Campari 2015 calendar appearance: video and photos' on Add to Bookmarks Share 'Eva Green previews her Campari 2015 calendar appearance: video and photos' on Email Share 'Eva Green previews her Campari 2015 calendar appearance: video and photos' on Print Friendly
Next Page »

 

Get more from Lucire

Our latest issue

Lucire 33
Check out our lavish print issue of Lucire in hard copy or for Ipad or Android.
Or download the latest issue of Lucire as a PDF from Scopalto

Lucire on Twitter
Lucire on Instagram