Jack Mascharka
JACK MASCHARKA
has long been a fixture of the New York fashion industry scene and
a résumé that speaks volume about the respect others
hold for him. A graduate of the Parsons School of Design, his work
experience include a two-year stint working along side swimwear
designer Malia Mills and three years with Betsey Johnson as a production
manager. He later struck out on his own, first creating a modern,
hip line of swimwear for men and women, then later expanding the
line to include men's outerwear (featuring leather jackets and wool
coats), a sportswear and a women's wear lines.
His fall 2004 collection consisted of rugged,
outdoorsy designs that speak to the man's man inside all of us.
He paired a red corduroy vest with a pair of buffalo plaid pants,
and later showed the same model (George) in a chocolate suede corduroy
vest and pant, a variation on the theme. Other designs that evoked
a high-end outdoorsy feeling was his ribbed cotton pants paired
with a stretch cotton shirt and a nylon and cashmere chocolate vest.
And all this was shown with the models wearing well-worn boots that
have seen better days. This is obviously not high-concept fashion,
but Mr Mascharka has found an audience and is now building on that
to secure his future in the industry.
Pirelli P Zero mens
clothing line

TWO YEARS AGO, Pirelli,
the world-famous tyre company known for its sexually provocative
calendars, entered in the world of clothing design with the P
Zero project, their industrial design project for clothing.
Setting aside the usual fashion formulæ and seasonal tendencies,
they have come up with a selection of unique styles, inspired by
the sights and sounds of urban, city life and new materials and
new cuts derived from the original concept of Industrial Design
by Pirelli P Zero.
Tyre tracks and aerodynamic tire designs provided
the inspiration for the full cut that defines their new overcoats.
The new rubberized raincoat boasts pneumatic shoulders that preserve
a cool, unflagging style through rain and sun, and is cut in curves
that radiates outwards from the waist to create a slimming effect.
The new P Zero Aria Cloak has zippered adjustable arm openings,
and a hood with a defined peak that was inspired by the helmets
worn by the Vatican firemen from 1950 to 1972. Trousers in the collection
have an enhanced cut and a sculpted curve reminiscent of the tyre's
flexible quality and inborn mobility.
The brand new P Zero Corsa and P Zero Vela lines
of shoes, designed for the all-important youth market, are technologically
advanced enough to get fashion's early adopters all a-twitter with
excitement. The P Zero Vela line (in silver, black, white and blue)
is ideal for people who live their lives in close contact with water
(or maybe not); and has rubber buoy sprung lacing, waterproof uppers
and a non-slip sole that is lightweight and comfortable. The P Zero
Nero suede upper shoe mixes city-style footwear with athletic shoe
comfort and has special perforated glove-grade stitching and water
repelling sole design feature.
Shaant
SPECIALIZATION, in any field, has
its own rewards; and no other young, emerging design house is proving
that more than the team behind Shaant, a hot new young men's
shirt collection. Led by Navin Manglani, second-generation
founder of IE Industries Fashion Inc.
in 1981, the company strives to maintain a man's inherent masculinity
while still accentuating the physique and style of the wearer.
CONTINUED

|
     
ABOVE AND INSET:
Pirelli shoes. LEFT AND TOP: Jack
Mascharka. BELOW: Shaant.

|