Fabergé has returned. The company best known for its work for various European royal houses has unveiled its first high jewellery collection since 1917, with a starting price of US$30,000 and an average price of US$200,000. A flagship online store can be found at www.faberge.com, with a bricks-and-mortar one in Genève.
Clients can select their pieces online or a Fabergé representative can visit them in a city of their choice. The selected piece will be delivered a time and place specified by the client.
The Fabergé family was forced to close in 1917 with the Russian Revolution. It lost control of the brand in 1951. For much of the time, it was used to promote fragrances and cosmetics.
In 2008, jeweller Frederic Zaavy and Katharina Flohr, Fabergé’s creative director, began collaborating on the new Les Fabuleuses high jewellery collection. It was an attempt to bring Fabergé back to its roots after Pallinghurst Resources, a company listed in Johannesburg and Bermuda, acquired the trade marks from Unilever in 2007.
The below videos feature the relaunch announcement, with the involvement of Peter Carl Fabergé’s two surviving great-granddaughters, who front the Fabergé Heritage Council. The company proudly announced that this brought the Fabergé family back into the fold.
The company is being run by Mark Dunhill, who serves as CEO. Dunhill was formerly president of Alfred Dunhill Ltd.
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