Essano has released additions to its hair care range, styled Exper+ise.
The range begins with a basic principle: that a healthy scalp will help achieve shiny and healthy hair. And there’s no doubt that Essano knows skin care thoroughly.
There’s the new Exper+ise Hydration & Shine conditioning and de-tangling spray, which hydrates, smooths and de-tangles hair and helps keep it soft and shiny. Ingredients include hyaluronic acid and vitamin B5. It retails for NZ$30 for 200 ml.
The Exper+ise Growth & Volume volumizing and styling spray gives lift and definition for fuller-looking hair. The spray retails for NZ$25·99 for 200 ml.
If the scalp is treated like any other part of the body, then Essano begins with skin care actives that deliver salon-quality results. And like its skin care range, it does this at affordable prices.
‘“Skinification” highlights the importance of utilizing skin care hero actives to solve hair care challenges. In developing the Exper+ise range, we have seamlessly integrated proven active ingredients, akin to effective skin care treatments, into our hair care products, delivering targeted solutions for your hair and scalp,’ said Klavdija Lukman, Essano’s head chemist.
The range has four régimes: Hydration & Shine; Growth & Volume; Strength & Repair; and Detox & Exfoliate, each with shampoos and conditioners and, depending on need, serums and treatments.
Essano products have no parabens, SLES, SLS, ALES, phthalates, ethoxylates, PEGs, PPGs, mineral oils, or GMOs, and there has been no animal testing.
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