Lucire
The global fashion magazine August 15, 2022 

HP, GHD launch Sex and the City 2 products

As hype about Sex and the City 2 begins to build, beauty and technology companies—along with the original book’s author—are beginning to cash in, collaborating on must-have new products, and a must-read prequel.    The GHD Colour Collection, which launches today, features four brightly coloured straighteners—one for each of Sex and the City’s leading ladies. […]

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Renault, Mercedes-Benz make pushes in film

Getty Images Above Melissa Theuriau and Mathilda May at Cannes, stepping out of Renault Vel Satises. Craig Blankenhorn Above Carrie and co. with the new Mercedes-Benz E-Klasse cabriolet and the Maybach limousines. Two car companies really pushed their marketing last week. Renault has had fairly good exposure for its poor-selling Vel Satis saloon as the […]

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Milla Jovovich, Miles Aldridge and Philip Treacy collaborate on Mercedes fashion campaign

Mercedes-Benz has released a video on the making of its latest visuals for the spring–summer 2011 fashion season, featuring Milla Jovovich.    The company, which sponsors over 50 fashion events worldwide, commissioned photographer Miles Aldridge and milliner Philip Treacy to work on its latest campaign.    Jovovich is paired with the new Mercedes-Benz E-Klasse cabriolet, […]

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