Top model Jodie Kidd kicks off Fiat’s EcoDrive
Last year, we said the Fiat 500 would be the Car to Be Seen in—and this year, more people are getting on board the popular retro-styled subcompact car. After celebrating Barbie’s 50th anniversary with a pink 500 last week (below), Fiat has announced that British top model Jodie Kidd was the first Briton to […]
Stockholm is Europe’s first Green Capital
We were delighted to hear that Stockholm has been named the first European Green Capital by the European Commission. Stockholm is one of our favourite cities, and even though it never got congested compared to many European cities, the forward-thinking Swedes still implemented a congestion charge. The city has integrated environmental issues into its […]
Gov. Arnold Schwarzenegger visits Salon de Genève
Gov. Arnold Schwarzenegger of California visited the Salon de Genève to support US automakers exhibiting there, as well as to highlight alternative energies for cars, a cause that he has championed. Although he did venture to the Lamborghini to look at one of its latest models. You may also like Video: Rolls-Royce’s electric car, the […]
Opel shows Ampera, its version of the Chevrolet Volt, at Genève
General Motors intends to overtake the Toyota Prius with its Chevrolet Volt—a vehicle that is an electric car first, with a petrol engine that only kicks in when extended range is needed. (The Prius, in layman’s terms, works the other way round, with a hybrid engine assisting the petrol one—though around town, the Prius tries […]
Mini E christens power-point for electric cars in Berlin
Another video that came during New York Fashion Week, but which we didn’t want to run as it would have got lost: the Mini E christening an electricity charging-point for cars in Berlin, Germany. For those who feel that plug-in electric cars would be problematic when they run out of juice, BMW and Vattenfall answer […]
Views from the Medinge Group’s Brands with a Conscience 2009 ceremony
With all that was going on during New York Fashion Week, we decided to delay these videos in case they got lost. They’re from the Brands with a Conscience ceremony at MIP in Paris earlier this month (we detailed the winners here at Lucire in January), which the Medinge Group has been running for six […]
Summer Rayne Oakes’s Style, Naturally out now
By our editor-at-large Summer Rayne Oakes, Style, Naturally is an eco-conscious guide to fashion and beauty, with responsible brands and tips for living sustainably. It’s the most comprehensive and accessible book on the topic—we had a sneak preview a few months ago. Out now; for more information, surf to Summer Rayne’s site at www.summerrayneoakes.com. Retail […]
TOMS Shoes, Rag-bag, Paul Newman among Medinge Brands with a Conscience winners
Above: A 2005 photograph of Paul Newman with ‘Paul’, an eight-year-old Victory Junction Gang camper, during the Las Vegas Champ Car 400. Among the Medinge Group’s Brands with a Conscience winners, announced today by the international branding think-tank, is TOMS Shoes, known for donating a pair to communities in need whenever one is bought. Annually, […]
Amanresorts celebrates 20 years with new book
Our friends at Amanresorts have launched a book celebrating their 20th anniversary, called Aman². This third custom-published book, photographed by Hong Kong-based Basil Pao, reveals the spirit behind Amanresorts properties from the Himalayas to Caribbean reefs. At 264 pp., the hard-bound book is available for US$88 on www.amanresorts.com. Pao has tried to capture […]
H&M and Electrolux discuss CSR
I’ve been preaching corporate social responsibility (CSR) for many years—indeed, most of this century—which is probably why I was invited to the Medinge Group (though its name had not then been coined) many years back. Our first book, Beyond Branding, was a call to action for companies on transparency and integrity, and centred in many […]
