Adidas and Alfred Dunhill have unveiled new videos showing off their products, while World has released a video featuring the making of its new flagship Britomart store. Adidas’s ‘Adidas Is All in’ campaign has new creative, with 30- and 60-second spots, featuring brand ambassadors such as FIFA World Player of the Year Lionel Messi, […]
Category: globalization
MAC collaborates with photographer Chen Man on make-up range
Showing that fashion and beauty are moving eastward, MAC Cosmetics has teamed up with Beijing photographer Chen Man (陳曼), best known for her work for Shanghai’s avant-garde fashion magazine Vision. MAC calls the Chenman range, subtitled Love & Water, a ‘bold, sensual and lyrical colour collection’, based around her fascination for love and water, […]
Miss France and Scarlett Johansson among our most popular articles in ’11
TF1 Above Delphine Wespiser soon after being crowned as Miss France. Our article on her win was the most-read this year. Last year, quite a few readers were interested in the most visited news articles on the Lucire website. This excludes the features we have on the main part of the site. Nevertheless, it gives […]
Source4Style launches today, seeking to revolutionize the business of fashion
Summer Rayne Oakes and Benita Singh’s Cartier award-winning venture, Source4Style, which helps designers source sustainable fabric through a well designed, transparent website, launches its second version today. Lucire has the low-down in the main part of the site, and this story forms part of some of our next 2012 print and other non-web editions. […]
Mission Impossible: Ghost Protocol has German première alongside BMW Vision EfficientDynamics concept
Andreas Rentz/Getty Images/Paramount Pictures We haven’t followed the press juggernaut for Tom Cruise’s new film, Mission Impossible: Ghost Protocol (notice the shift of the colon from the original Mission: Impossible title in everything but the official logo) as it made its way from the Far East to western Europe, but the German première at BMW […]
Burberry has revealed more of Rosie Huntington-Whiteley’s campaign for Burberry Body, initially previewed by the brand in July with a five-second video and imagery. The campaign has been shot in London by Mario Testino, with the print and TV campaigns created under the direction of Burberry chief creative officer Christopher Bailey. Says Bailey […]
Fiat 500 by Gucci launches in London
As part of Gucci’s 90th anniversary, the company announced a special edition Fiat 500 earlier this month, with the trade-mark green and green stripe. It’s a suitable subject for the retro treatment—the 500 is meant to ape an Italian car from 50 years ago, while Gucci is happy to remind us of its heritage. It’s […]
Coty announces Beyoncé Pulse fragrance, on shelves September
Peeq Media/PR Newswire Coty has announced a third fragrance in its contract with Beyoncé Knowles. The new fragrance, called Beyoncé Pulse, joins the earlier Heat and Heat Rush collections, and will be available from September 2011. Coty’s release says that the new fragrance has notes in citrus and orchid. The bluebird orchid in Pulse, […]
Scarlett Johansson, Archbishop Tutu and others highlight food crisis forecast by Oxfam
Scott Weiner/Calvin Klein Cosmetics If recent food price rises have families in shock, Oxfam has a worse outlook in the next 20 years if urgent action is not taken to change the system, says the charity charged with fighting global poverty. Oxfam’s Growing a Better Future report forecasts that maize and other key staples […]
Aishwarya Rai talks cinema, culture and Heroine at Cannes Film Festival
Aishwarya Rai overtook Gong Li yesterday as being the most-searched celebrity on Lucire, so here’s a treat for all fans of one of the world’s most beautiful women: a one-on-one interview. Jonathan Ross is again the interviewer. Rai talks about feeling ‘at home’ at Cannes, thanks to her frequency of visits, and the […]