Lucire
The global fashion magazine April 18, 2024 
Out now: Lucire issue 48, with free shipping for UK and US

A sense of belonging

June 17, 2020/11.16

Jack Yan Above: Wellington, New Zealand’s Lambton Quay, normally a main thoroughfare, during that country’s lockdown. Over the last two issues of Lucire KSA, we ran a story each on COVID-19. The first examined how companies fared after previous economic crises, looking at the past for answers. Last month, we examined what companies were doing […]

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Why we should be thankful for Stella McCartney

November 29, 2017/2.09

Lucire is UN Environment’s first fashion industry partner. In October, Fast Company profiled Stella McCartney in a piece that found its way to me not via Lucire, but via Medinge Group, the international think-tank on humanistic branding. Wearing that hat, we’ve long advocated corporate social responsibility, and McCartney has been “living the brand” for a […]

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Video and photos: Rihanna becomes Puma’s latest brand ambassador and creative

December 17, 2014/8.43

There’s more news from the Kering group as the company continues to shake up its brands: Puma has announced that Rihanna is the creative director of its women’s training line.    The singer joins Usain Bolt and Mario Balotelli as a global brand ambassador, and attended her first meeting in Germany with the design team […]

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Frida Giannini, Patrizio di Marco to leave Gucci; Giannini’s last collection to be autumn ’15

December 14, 2014/12.11

Gustavo Caballero/Getty Images Above Frida Giannini photographed at The New York Times International Luxury Conference at the Mandarin Oriental Miami on December 2. Gucci creative director Frida Giannini and CEO Patrizio di Marco will leave the label shortly, parent company Kering SA, formerly PPR, announced Friday.    Giannini will depart after showing her autumn–winter 2015 […]

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