Lucire
The global fashion magazine December 6, 2022 

Stefania Ferrario would rather go naked than wear wool in latest PETA PSA

July 20, 2021/11.08

PETA’s latest spokesperson in its ‘I’d rather go naked’ campaign is Stefania Ferrario, the Australian model who’s urging people to ‘leave wool behind’.    Ferrario’s message is that ‘Ewe can do better! Wear vegan.’    In the campaign video shown below, Ferrario says, ‘Workers are being paid for the volume of wool they’re producing, so […]

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Made out of What?!: a digital magazine considers sustainability and style

July 12, 2021/16.43

How to merge sustainable vision and fashion? A tough call, and many are still rushing at the answer. A few years ago the American art visionary Denise Domergue established a not-for-profit to engage the first half of that question in the context of art.    The Made Out of What?! initiative has mounted exhibitions, sponsored […]

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Supermodel Me returns, with Cindy Bishop, Yu Tsai, Catriona Gray, Hanli Hoefer, Ase Wang

July 8, 2021/10.33

The Asian reality show Supermodel Me will be rebooted for a sixth season, Supermodel Me Revolution, this October, bringing together aspiring models from Singapore, Hong Kong, mainland China, Indonesia, Malaysia, the Philippines, Thailand, and Vietnam. Filmed in Singapore in June with COVID-19 precautions, viewers can expect the new season to feature a fresh approach and […]

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H&M collaborates with LA-based Brock Collection for a romantic, voluminous summer

June 24, 2021/14.49

Hennes & Mauritz (H&M) has teamed up with the Los Angeles-based label Brock Collection for its latest collaboration.    Romantic, feminine and well crafted, the collection comprises dresses, blouses, tops, denim jeans and denim shorts, as well as a range of accessories including scarves, sunglasses and handbags.    Light and summery, the Brock Collection × […]

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Protest Sportswear releases fourth Green Up challenge: cleaning up Costa Rica

June 23, 2021/0.41

Protest Sportswear is walking the talk with two surfers—Alazne Aurrekoetxea and Laura Coviella—heading to Costa Rica to help clean up the shores as part of their Green Up the Ocean project.    They helped with the efforts to collect single-use bottles, and tied them together with some bamboo and turned them into a “green” board. […]

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Zalando launches positive summer campaign preempting a post-COVID era

May 22, 2021/23.32

Zalando’s new summer 2021 campaign, Activists of Optimism, is yet another effort signalling hope as COVID-19 vaccines get rolled out among many countries. It aims to spread optimism, ‘through the simple act of making people smile,’ according to the retailer.    The campaign launches May 23, and comprises 22 videos of 15 seconds each, which […]

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Citroën redefines the large family car with the C5 X

April 13, 2021/22.02

William Crozes/Continental Productions Is this the future of the CD- and D-segment family car? Citroën has unveiled its C5 X, the third generation (if you don’t count the C5 Aircross) of the C5 line, blending saloon, estate and SUV ideas.    Sales of conventional saloons and estates in this segment have been dropping for some […]

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Cole Haan launches fashionable golf footwear collections for spring ’21

April 1, 2021/13.47

As a company that believes in accessible style, Cole Haan has launched its first golf footwear collection, débuting for spring 2021 and available now.    There are three collections with names that Danes might balk at, as Cole Haan takes a character out of their alphabet for stylistic reasons and not pronounciation ones: ØriginalGrand, GrandPrø […]

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