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Martin Martin
French avant-garde to the hilt, Martin Martin was a deconstructed
cornacopia. Black and white, and hard edges made this collection
more something from Japan rather than Los Angeles. Not quite fitting
into the credit card spending, drawn in by the sparkle of LA's
youth, Martin Martin gave a wonderful artistic approach to couture.
However, I feel the beauty was lost on a 11 a.m. Spiegel's buying
audience, who's main desire was for pink, not pain.
Single
For the young hipster, jet-setter-up-all-night crowd, Single was
fun and bouncy. The youth with a hint of class, Single is for looking
your best and grabbing the buyers' attention.
John Sakalis
By using the winner of the America's Next Top Model competition Yonna,
Sakalis grabbed some much noted PR attention,
which is just what LA thrives on. For
this collection, Sakalis took a Calvin Klein minimalistic approach
by adding soft light, simple cuts and muted colours mixed with deep
hues on floral patterns and daring hem lengths. A silk "Mongol"
jacket added an Asian flair while a herringbone sleeve dress with
a chashmere ribbed shirt took from the Isles. It was a very wearable
collection, something I would find in any fine department store, and
I'm sure I will. This is a buyer's dream, giving a consumer a luxurious
feel, while still being paired down by lengths. An all-round, well
balanced collection.
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