Chiara Ferragni is Hublot’s newest brand ambassador
Influencer and blogger Chiara Ferragni is the new ambassador for Hublot, joining Pelé, Novak Djoković, Dina Asher-Smith, Usain Bolt, and three Michelin-star chef Clare Smyth. Ferragni came to prominence 12 years ago with her blog, The Blonde Salad, and became one of the most influential fashion bloggers in the world. She created a fashion […]
Four faces on the rise getting noticed in social media
Felix Graf Alisia Ludwig Saloni Agarwal Anthony Evans We often look to see where the emerging talent is—once upon a time we identified nascent labels that became big, and we’ve occasionally done it with models and actors, too. German model Alexa Breit crossed the one million mark on her Instagram, rising rapidly from 2,000 […]
Where have the fun fashion magazine websites gone?
Above: The very first site (alphabetically) linked from our Newsstand pages, Annabelle of Switzerland, complete with large lead image and smaller subsidiary ones. I took a look at Lucire’s Newsstand reviews tonight. This section is a relic of the early dot-com days that Lucire came from (in the 1990s), when people exchanged links with […]
Above, from top: Gizem Emre for L’Oréal Paris. Tania Dawson in a bikini by Shek. Hilde Osland models Lounge Intimates. We don’t often hear of regional spokeswomen for some of the global brands, but we happened upon German actress Gizem Emre’s announcement that she is a L’Oréal Paris ambassador, a brand that she says has […]
Adi Constantin/Unsplash Above, from top: The real 2015 and one photo that summarizes the decade: Kendall and Kylie Jenner go shopping for Ugg shoes in New York, and take a selfie. The 2015 of fiction: Michael J. Fox outside a cinema in Back to the Future Part II (1989). Still from Ridley Scott’s 1982 film […]
Zalando, the online fashion and beauty retailer, released its holiday campaign, entitled We Will Hug Again, last month. New images featuring Brooklyn Beckham, Diane von Fürstenberg, Jeremy Scott, Munroe Bergdorf, Stella Maxwell, Muslim Sisterhood (Lamisa Khan, Zeinab Salah and Sara Gulamali), and Rain Dove among others have been released to accompany the campaign. With […]
Vivaia to give away pairs of eco-friendly shoes to 200 product testers
Vivaia, an eco-friendly footwear brand, is seeking new product testers for its shoes, in a campaign running from November 24 to December 1. Thread for the shoes’ uppers have been recycled from plastic bottles from the ocean. The company is looking for 200 testers. Each tester will be given one pair from the […]
Campari aligns itself with cutting-edge creators in latest digital campaign
Campari has launched a digital campaign, with video content, aligning itself with pioneering artists, rather than models or celebrities. The concept is ‘Red Passion’, Campari’s latest brand concept, described as ‘the urge inside us that is impossible to ignore.’ As a brand that sees itself as visionary—it has played its part in the creation […]
Putting the brakes on fast fashion
Lucire is UN Environment’s first fashion industry partner. Abigail Beall’s statistics in a recent BBC report about clothing recycling make sobering reading. She writes, ‘Around 85% of all textiles thrown away in the US—roughly 13 million tonnes in 2017—are either dumped into landfill or burned. The average American has been estimated to throw away around […]
Hublot launches Big Bang E smartwatch, with enhanced features
Hublot, an LVMH subsidiary that celebrates its 40th anniversary this year, has showcased its new Big Bang E (officially styled as BIG BANG e) watch, following up from the original Big Bang of 2005 and its first connected version in 2018. The Swiss luxury brand’s latest offering has a black ceramic or titanium case […]
