Lucire
The global fashion magazine March 19, 2024 
Out now: Lucire issue 48, with free shipping for UK and US

Venez dans le monde réel

November 14, 2022/10.22

Le monde de la mode parle encore de phénomènes virtuels, mais les méthodes traditionnelles vont tenir la distance, écrit Jack Yan […]

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Come into the real world

/10.08

The fashion world is still talking about virtual phenomena but traditional methods are going to last the distance, writes Jack Yan […]

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Sommer Ray signs brand promotion deal with Clubhouse Media Group

September 23, 2022/0.30

  Social media influencer and fitness model Sommer Ray has inked a brand promotion deal with Clubhouse Media Group. Ray has over 26 million Instagram followers and over 12 million on Tiktok. She also has a sizeable YouTube following and was previously a Vine creator. She also has her own clothing line at sommerrayshop.com, retailing […]

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Enlever le pied de l’accélérateur

August 8, 2022/4.19

Les consommateurs ont beau dire qu’ils n’aiment pas la fast fashion, la réalité est que des plateformes comme Shein gagnent des millions, la génération Z constituant un marché souvent coopératif, écrit Jack Yan […]

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Among the ruins in Ukraine

June 13, 2022/11.16

  We haven’t been able to verify this story that appeared in Linkedin recently, alerted to us by Stefan Engeseth. The photograph is of a young woman in a beautiful red evening gown, standing amongst ruins. The caption reads: ‘My niece was supposed to graduate this year from her high school. She and her friends […]

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Nike withdraws Run Club app from mainland China

June 8, 2022/10.29

Nike says it will cease to operate its Nike Run Club app in the mainland Chinese market from July 8. The app, which tracked exercise activity and allowed users to compare their figures to their friends’, had over 8 million users in the People’s Republic of China. Nike says it will replace the app with […]

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