Lucire
The global fashion magazine May 15, 2024 
Out now: Lucire issue 48, with free shipping for UK and US

Zhang Ziyi opens Omega’s flagship boutique in Singapore

October 30, 2009/3.11

Cindy Crawford may get in a western audience, but in the east, it’s Zhang Ziyi (章子怡) whom Omega relies on to give it the glamour factor.    The international Chinese film star launched its flagship boutique at ION Orchard in Singapore along with the latest Constellation collection on Tuesday. An exhibition for the Constellation range […]

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Cindy Crawford, George Clooney rushing between dos

October 16, 2009/20.17

Omega Top The Saatchi Gallery with the new Omega advertisements up. Centre Cindy Crawford. Above George Clooney. Cindy Crawford, George Clooney and other celebs rushed from the première of Roald Dahl’s Fabulous Mr Fox to attend the launch of an Omega advertising campaign which features them. Still wearing their evening gear from the première, the […]

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Think Thin

March 26, 2009/13.29

Pirelli is not a name normally associated with watches—tyres and calendars come to mind—but the Italian company has used its connections with fashion to stretch its brand. The P-Zero Thin Time watch continues this journey for Pirelli, with a 42 mm case, and it is water resistant to 10 ATM or 100 m. The watch […]

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Nicole Kidman, Ellen MacArthur and others speak on Omega

December 9, 2008/10.35

Omega has had many spokespeople over the years—sailor Ellen MacArthur, actress Nicole Kidman, astronaut Gene Cernan and Formula One champion Michael Schumacher. Here, they discuss being ambassadors for the Swiss watch brand, and some of their accomplishments. You may also like Bar Refaeli, Pelé and Lapo Elkann celebrate Hublot’s Big Bang watch anniversary at new […]

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