The inaugural Red Sea Fashion Week will take place May 16–18 at the new St Regis Red Sea development in Saudi Arabia, showcasing ready-to-wear, resort wear, luxury fashion and jewellery, from Saudi and international designers.
Burak Çakmak, CEO of the Saudi Fashion Commission, said in a release, ‘With Red Sea Fashion Week, we set out to forge a distinctive and dynamic platform that not only highlights the vast creativity and skill within Saudi Arabia, but also elevates our nation as a key player on the global fashion stage. This initiative is a vibrant testament to our dedication to cultivating local talent and integrating them into the international arena, resonating deeply with the Kingdom’s Vision 2030 goals of enriching our cultural fabric and broadening our economic horizons.’
Tied in with the activities of the Commission is the Saudi 100 Brands programme, which empowers Saudi designers to develop their fashion, luxury and jewellery businesses. Of this diverse group, 85 per cent are female.