Lucire
The global fashion magazine May 3, 2024 
Out now: Lucire issue 48, with free shipping for UK and US

Sponsored video: get Azealia Banks’s latest look through ASOS

November 24, 2012/12.06

A Lucire special promotion Trust ASOS to stay on top of the latest trends when it comes to music this season: its campaign features Azealia Banks, Charlotte Free and Ellie Goulding.    Tying fashion to music seems to be the thing to do this season. Hennes & Mauritz promoted its autumn season using Lana del […]

Read more



Sponsored video: ASOS Black x Puma urges people to ‘be a creator’

September 24, 2012/13.55

ASOS is going the extra step of working with the labels it represents by creating a collection—the ASOS Black x Puma range will likely be the start of other ventures.    While ASOS has worked with labels before in terms of distribution—American Apparel sees ASOS strategically—the Puma deal comprises a capsule of 60 sportswear pieces. […]

Read more



Elizabeth Olsen models ASOS magazine’s cover

January 30, 2012/21.11

Todd Cole/ASOS magazine Above Elizabeth Olsen, on the cover of ASOS magazine, wears a MiH Aztec jacket, and an Elizabeth & James striped silk Ella blouse. She wears an ASOS long-sleeve Breton top inside. ASOS—once better known as As Seen on Screen—has continued to grow in profile. Its latest magazine features actress Elizabeth Olsen on […]

Read more