Todd Cole/ASOS magazine
ASOS—once better known as As Seen on Screen—has continued to grow in profile. Its latest magazine features actress Elizabeth Olsen on its cover, photographed by Todd Cole at the Brooklyn Botanic Garden in New York, reportedly one of her favourite spots in the city.
She is the younger sister of Mary-Kate and Ashley Olsen, and was one of the break-out stars at the Sundance Film Festival 2011 for thriller Martha Marcy May Marlene, about a woman who chooses to leave a cult.
Her new film, Red Lights, with Robert de Niro and Sigourney Weaver, débuts at this year’s Sundance, while Liberal Arts, with Zac Efron, was released this week. Her horror film Silent House opens March 9.
ASOS has 18·5 million unique visitors per month, 7 million registered users, and 4 million active customers, according to its own data.