Lucire
The global fashion magazine May 2, 2024 
Out now: Lucire issue 48, with free shipping for UK and US

Camille Rowe-Pourcheresse fronts new campaign for l’Eau de Chloé

January 11, 2012/3.13

Coty has launched a new version of its l’Eau de Chloé, using a concentration of distilled rose water and patchouli. As with the original 2008 scent, Michel Almairac of Robertet is behind the perfume.    French model Camille Rowe-Pourcheresse fronts the new marketing campaign for the scent. Mario Sorrenti has directed the film, with still […]

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The unforgiving continuation of myth

January 9, 2012/3.17

Top Thank You for the Music (2011), oil on canvas, 40 by 50 cm. Above left Hasta La Vista (2011), oil on canvas, 40 by 50 cm. Above right Andy from Ipswich (2011), oil on canvas, plus hand-carved frame, 40 by 50 cm. Below left Dicky (2011), oil on canvas, plus hand-carved frame, 40 by […]

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Jacob’s Creek signs André Agassi; Brancott Estate refreshes for ’12

January 8, 2012/21.27

Pernod Ricard has made two announcements for its brands as 2012 opens. First, André Agassi has been signed for three years to be a global ambassador for Australian wine brand Jacob’s Creek, the timing coinciding with the Australian Open (January 16–29).    The promotions link Agassi’s passion for tennis and staying true to it with […]

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Kaikoura welcomes dance studio and restaurant combo

January 4, 2012/11.14

Possibly New Zealand’s only restaurant and dance studio opened in Kaikoura today.    Passione, an Italian pizza restaurant, and Soul Studio had their gala opening in the centre of the seaside town at 5 p.m. today (January 4). Full trading hours begin January 5.    The restaurant–studio is the brainchild of a young couple and […]

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Japanese designers continue to make splashes globally

January 2, 2012/23.52

Lucire’s coverage of Mercedes-Benz Fashion Week Tokyo is online today in the main part of the website. Not content with bringing back the event after a cancellation earlier in 2011 due to the earthquake and tsunami, peripheral events, including an international edition of Fashion’s Night Out with all 17 Vogue editors, made sure that the […]

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Veuve Clicquot and Moët & Chandon celebrate in New Zealand

/5.05

Champagne brands Veuve Clicquot and Moët & Chandon held events in New Zealand last month, each appealing to their very different clientèles.    LVMH’s Mike Hewitt explained that the events were suited to each of the brands: Veuve Clicquot is aimed at a more sophisticated audience, while Moët & Chandon positions itself as a classy, […]

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