Bulgari hosted an exclusive party on Valentine’s Day for the Berlinale at the Hotel Noir in Berlin-Mitte, hosted by its managing director Sandra Mohsni and German brand ambassador Princess Lilly zu Sayn-Wittgenstein-Berleburg.
The party showed off Bulgari’s involvement in film and exhibited some of its iconic jewellery pieces.
Guests included Iris Berben, Jürgen Vogel, Mina Tander, Marie Bäumer, Annie Mosebach and Tom Schilling, Mousse T., Marie Nasemann, Emilia Schüle, Eva Padberg, Hans Reiner Schröder, Jessica Schwarz, Sara Nuru, Lelio Gavazza, Julia Dietze, Sanny van Heteren, and Karoline Schuch.
Ali from Tiefschwarz and Bonnie from Musique Couture performed the DJ set. Diageo created drinks for the event, while guests were ferried in BMW limousines.
Bulgari celebrated its Serpenti motif, which originated in the 1940s, showing a bracelet watch and a necklace from the 1960s at the event. Elizabeth Taylor was one of its wearers, her watch featuring a head encrusted by marquise and brilliant-cut diamonds with emerald eyes. Two brooches with cabochon emeralds and sapphires featured the shield shape, favoured by Anita Ekberg. A parure with necklace and earrings in gold and platinum with rubies, emeralds, sapphires and diamonds dating from 1959 was also shown—the company notes that this was revolutionary in an age when single-coloured stones were paired with diamonds. This was, it noted, favoured by Claudia Cardinale, among others.
Guests were encouraged to hashtag their photographs #bulgariberlinale. Bulgari donated funds to Save the Children following the event.