Guess has shown its autumn 2024 for Thailand starring Chompoo Araya A. Hargate, with the range now available for the Thai market at guess.co.th.
Paul Marciano creative-directed the campaign as well as the collection, while Thananon Thanakornkarn and Naruebes Vadvaree photographed.
The company has also released its global holiday 2024 advertising campaign, with Argentinian model and TV celebrity Georgina Rodríguez, photographed by Nima Benati.
Rodríguez wears key pieces from the holiday collection, including ready-to-wear, shoes, outerwear and accessories.
Marciano said in a release that Rodríguez ‘perfectly embodies the spirit of the Guess Woman’.
Rodríguez added, ‘I was delighted when Guess asked me to be the face of the holiday campaign. Working with Nima was amazing, and the holiday collection is absolutely stunning; the craftsmanship and design pieces made me feel so glamorous and comfortable in my own skin. It is truly an honour to be part of the Guess family, and I am absolutely thrilled for the wonderful opportunity to be a Guess girl again.’
The holiday collection goes on sale in-store and online from October.
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