CK One unveils global advertising campaign for spring ’11
Steven Meisel Calvin Klein, Coty (the fragrance licensee) and Warnaco (which runs Calvin Klein Underwear and licenses the brand for jeans and swimear) have unveiled the spring advertising campaign for CK One. The campaign, created by Fabien Baron in cooperation with Calvin Klein’s internal ad team, breaks its teasers on February 23 globally, leading […]
E! gets viewers on the red carpet; Jane Oh has style; and Urbis launches next Designday
Our friends at E! Entertainment Television—with whom we’ve had a long connection through some of its hosts—are running a promotion called E! Live from the Red Carpet. E! is promoting its Life from the Red Carpet brand, and has created Iphone, Ipod and Ipad apps for getting news from the Emmys, Grammys and Oscars […]
Blogs are good for fashion, as long as we can find them
Above Journalist Simone Werle’s Style Diaries: World Fashion from Berlin to Tokyo uncovers the fashion blogosphere and the personalities behind some of the influential blogs. (Click for Amazon.com, Amazon UK and Amazon Deutschland.) The first time I encountered a fashion blog, I thought it was pretty crap. All its ideals aside, blogging, initially, seemed to […]
From the edge: vintage accessories, Indashio’s Klub Kids, and an online tailor’s shop
Above Indashio shows its spring–summer 2011 collection on Grand Cayman Island, with a little help from Selita Ebanks. An online fashion accessories’ boutique, Parker & Blake, features one-of-a-kind vintage accessories, including earrings, necklaces, bracelets, rings, handbags and belts, with prices beginning at US$18. Parker & Blake says its targets are ‘celebrity stylists, fashion bloggers, fashion […]
Miss France releases new video of 2010 winner, Malika Ménard
Election de Miss France 2011: Spéciale Malika Ménard, Miss France 2010 In the build-up to the Miss France telecast on Saturday night, French network TF1 has released a video featuring last year’s winner, Malika Ménard. The Miss France pageant, now run by Silvio Berlusconi’s Endemol, is going all out with a multimedia campaign. Visitors […]
George W. Bush promotes Decision Points at Facebook
He never had much of a chance to talk about it during his administration, but here is former US president, George W. Bush, championing corporate social responsibility as he promotes his book, Decision Points. We also never thought we would have in the same sentence: Bush, Facebook and California, but here we are: as part […]
Left Our simulation of our Lucire Nokia Ovi app with our news items. Above Nokia’s screen shot of the new Lucire app. While we continue to wait for Apple to approve our Ipad application (how many months has it been now?), Nokia, thankfully, has Lucire’s Ovi app ready to go after four working days. […]
Jaguar goes digital with Iphone and Ipad apps
It’s very much the end of the backward-looking Jaguar brand. Jaguar has launched an Iphone (and Ipad) app, called the Iconfigurator, which allows users to check out the latest Jaguar range and specifications. A model can be configured by the user, and the finished model shared on social networks such as Twitter and Facebook and […]
An explanation for the political ads on Lucire
New Zealand readers will be seeing a few advertisements around this site relating to the local body election in Wellington. And perhaps, thanks to programming not always being precise, a few more readers outside New Zealand will notice them, too, although we have targeted them for this country alone. I think it’s time to explain […]
Kiwi entrepreneurs launch Snapr to share mobile photos
[Cross-posted] My friend Edward Talbot (son of fashion designer Helen Talbot), and his friend and business partner Rowan Wernham, launched their Snapr (sna.pr) service today. It’s the ideal way to share geotagged photographs in the 2010s, and I expect these guys to do some great things as Snapr takes off. Snapr was the only […]
