The traditional celebrity is still with us, with legacy media playing a bigger role
The celebrity is far from dead, not supplanted by influencers—in part because the World Wide Web has been plagued with bots, and Google has failed to stem their tide, writes Jack Yan […]
Our year in tech: how different 2023 looks from 2022
Technology has always impacted on what we do at Lucire, and 2022 saw some big changes. Jack Yan looks at the last 12 months […]
Le monde de la mode parle encore de phénomènes virtuels, mais les méthodes traditionnelles vont tenir la distance, écrit Jack Yan […]
The fashion world is still talking about virtual phenomena but traditional methods are going to last the distance, writes Jack Yan […]
Founder and publisher Jack Yan on why Lucire will use its Mastodon account more for social media going forward […]
Sommer Ray signs brand promotion deal with Clubhouse Media Group
Social media influencer and fitness model Sommer Ray has inked a brand promotion deal with Clubhouse Media Group. Ray has over 26 million Instagram followers and over 12 million on Tiktok. She also has a sizeable YouTube following and was previously a Vine creator. She also has her own clothing line at sommerrayshop.com, retailing […]
Enlever le pied de l’accélérateur
Les consommateurs ont beau dire qu’ils n’aiment pas la fast fashion, la réalité est que des plateformes comme Shein gagnent des millions, la génération Z constituant un marché souvent coopératif, écrit Jack Yan […]
Kourtney Kardashian and Travis Barker front Daring Foods’ Plant Chicken campaign
Newlywed couple took time out after their first wedding—their Las Vegas elopement—to model in a ‘saucy’ campaign for Daring. […]
We haven’t been able to verify this story that appeared in Linkedin recently, alerted to us by Stefan Engeseth. The photograph is of a young woman in a beautiful red evening gown, standing amongst ruins. The caption reads: ‘My niece was supposed to graduate this year from her high school. She and her friends […]
Nike withdraws Run Club app from mainland China
Nike says it will cease to operate its Nike Run Club app in the mainland Chinese market from July 8. The app, which tracked exercise activity and allowed users to compare their figures to their friends’, had over 8 million users in the People’s Republic of China. Nike says it will replace the app with […]
