Lucire
The global fashion magazine July 19, 2024 
Out now: Lucire issue 49, with free shipping for UK and US

More is more: Iris Apfel’s H&M collaboration hits stores April 14

March 9, 2022/11.07

  More details of the Iris Apfel × H&M collection, teased last September, have emerged, with the collaboration hitting select H&M stores and hm.com on April 14. The collection is in the flamboyant and bold Iris Apfel trade-mark style, with particularly fun items such as a tiered skirt with an extravagant flower print, an emerald […]

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H&M releases new collaboration with Sabyasachi this week

August 9, 2021/13.37

H&M has announced its launch date for its collaboration with Indian designer Sabyasachi.    Delayed because of the pandemic, the Swedish retail giant says the collection will drop on August 12, with womenswear at select H&M stores and hm.com, and menswear exclusively at the latter.    The Sabyasachi × H&M collection brings a relaxed sophistication […]

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H&M collaborates with LA-based Brock Collection for a romantic, voluminous summer

June 24, 2021/14.49

Hennes & Mauritz (H&M) has teamed up with the Los Angeles-based label Brock Collection for its latest collaboration.    Romantic, feminine and well crafted, the collection comprises dresses, blouses, tops, denim jeans and denim shorts, as well as a range of accessories including scarves, sunglasses and handbags.    Light and summery, the Brock Collection × […]

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Simone Rocha is H&M’s next designer collaboration

January 14, 2021/15.28

H&M London-based Irish designer Simone Rocha is the next collaborator with H&M, with a collection launching March 11, comprising clothing for women, men and children—the first time Rocha has completed a collection for the entire family. Each category includes a full wardrobe. Also under the Simone Rocha × H&M banner are jewellery and pearl-embellished footwear. […]

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H&M’s new Conscious Exclusive collection to feature Eastman Naia Renew cellulosic fibre

November 20, 2020/22.48

Lucire is the first fashion partner of UN Environment. One of fabrics used by H&M’s Conscious Exclusive autumn–winter 2020–1 collection, being released December 1, is Eastman Naia Renew cellulosic fibre.    Naia Renew is made from 60 per cent certified wood fibres and 40 per cent recycled waste plastics, including carpet fibres and plastic packaging—traditionally […]

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