With the flower—specifically the rose—at the core of the collection, Polish designer Magda Butrym brings her most acclaimed silhouettes to H&M, showcasing romance with a Slavic twist […]
Magda Butrym–H&M collaboration now on sale

Magda Butrym–H&M collaboration now on sale
With the flower—specifically the rose—at the core of the collection, Polish designer Magda Butrym brings her most acclaimed silhouettes to H&M, showcasing romance with a Slavic twist […]
Think Dynasty: H&M Studio brings back ’80s power dressing
The fashion-forward line at Hennes & Mauritz signals a season of power dressing, with shoulder pads and corporate greys, and pops of colour to keep things vibrant […]
H&M joins Douyin, launching with an opening ceremony show
H&M headed to Douyin to get in front of China’s trendiest consumers […]
Christina Aguilera, H&M celebrate Times Square store reopening
The superstar musician cut the ribbon as H&M marks a new phase of investment in North America […]
H&M, Ev Bravado, Téla D’Amore collaborate on collection featuring Jean-Michel Basquiat’s art
Ev Bravado and Téla D’Amore of Who Decides War reference the work of Jean-Michel Basquiat in their collaboration with H&M, with the blessing of the Basquiat estate […]
Out of the space age; praise for All in Monte Carlo; and trusting your crew
Founder and publisher Jack Yan re-examines the Rabanne H&M collaboration, praises Anna Shilling’s new novel All in Monte Carlo, and comments on one company’s decision to patrol staff social media activity because of the Gaza conflict […]
Resurrecting another five articles from last century
Five more articles from 1998 and 1999 have been restored to our server, giving a glimpse of the first decade of the commercial World Wide Web […]
When a retail giant embraces the metaverse to this extent, there’s no turning back […]
More is more: Iris Apfel’s H&M collaboration hits stores April 14
More details of the Iris Apfel × H&M collection, teased last September, have emerged, with the collaboration hitting select H&M stores and hm.com on April 14. The collection is in the flamboyant and bold Iris Apfel trade-mark style, with particularly fun items such as a tiered skirt with an extravagant flower print, an emerald […]
Iris Apfel celebrates her 100th with H&M announcing collaboration with the fashion icon
Courtesy Hennes & Mauritz As Tweeted by us earlier in the week, fashion icon Iris Apfel has turned 100—and guess who is the next H&M collaborator? On Thursday, during New York Fashion Week, the Swedish retail giant will celebrate Apfel’s 100th birthday and launch the Iris Apfel × H&M collection, which will hit stores […]