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Net-a-porter offers Diane von Fürstenberg-designed Google Glass as first third-party retailer


June 23, 2014/14.47

Net-a-porter has announced that its US customers can purchase a Diane von Fürstenberg-designed Google Glass through its online store today, making it the first third-party retailer of the much-hyped product.
   The DVF Made for Glass design, available in five colours (black, green, plum, brown and white), retails for US$1,800, and includes a frame, shade, earbud and case. A limited number is available.
   Founder Natalie Massenet said in a release, ‘We are thrilled to offer Glass to our tech-savvy customers who are true leaders and innovators in style and lifestyle. We pride ourselves on leading the way in delivering the best in service, product, and technology and we are excited to bring Google Glass to our US customers, ahead of the Glass consumer release.’
   US buyers can visit Net-a-porter’s DVF Made for Glass page at Due to Net-a-porter’s geography-based serving, non-US buyers will be asked to sign up for updates, and cannot purchase.
   All data recorded by Google Glass are stored by Google, including photos, videos, audio, and location. Users can record pictures and video offline if they prefer. Google has not announced if it would use these data for ad-targeting purposes as it does with some user data from Gmail.

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Filed by Lucire staff

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