Chris Jackson, Harold Cunningham
IWC Schaffhausen has released its Pilots’ Watches collection at the Salon International de la Haute Horlogerie (SIHH) show in Genève, with celebrities during the show and dinner including Adriana Lima, Karolína Kurková, Rosamund Pike, Hilary Swank, Zhou Xun, Marc Forster, Scott Eastwood, Christoph Waltz, American actor Chris Evans, Scott Eastwood, José Mari Manzanares, Dev Patel, Elyas M’Barek, Moritz Bleibtreu, Lewis Hamilton, Nico Rosberg, Fabian Cancellara, author Paulo Coelho, Ronan Keating and Storm Üchtritz, Supertramp’s John Helliwell, Joaquim de Almeida, Raya Abirached, Hend Sabry, Fabio Capello, Jose Maria Yazpik, Ralf Möller, Moritz Bleibtreu, Franziska Weisz, Juan Mata, Levison Wood, Elsa Zylberstein and Ruben Alves, Roberto di Matteo, Thomas Kretschmann, Elvira Lang Netzer and Gunter Netzer, Arsène Wenger, José Mari Manzanares, Raya Abirached, Hend Sabry, Alexei Nemov, Galina Nemov, Sandra Bauknecht, Nadya Hasan, Barbara Becker, Jessica Kahawaty, Razane Jammal, Christian Knoop, Olga Litvinova and Konstantin Khabensky, Anna Ferzetti and Pierfrancesco Favino, Alessia Marcuzzi, Andrea Berton, Nagora Aramburu and Xabi Alonso.
Guests were entertained at a revue-style show on Wednesday night called Come Fly with Us in the evening, MCed by Rob Brydon, which featured performances by the Pepe Lienhard Big Band from Switzerland, Patti Austin, Ronan Keating, Curtis Stigers, Eric Harland and Till Brönner. A troupe of 20 dancers from the UK performed a routine inspired by the 1930s.
Pike noted, ‘I enjoyed every minute. The ’30s atmosphere was so creatively interpreted that I kept thinking I was on a film set.’
Earlier in the day, IWC brand ambassadors visited the SIHH, where CEO Georges Kern introduced the new range. The IWC booth continued the 1930s theme, with a hangar theme, and a Supermarine Spitfire that had been brought from Manchester to Genève.
IWC’s Pilots’ Watches’ range comprises the Big Pilot’s Heritage Watch 55 (ref. IW510401), the Big Pilot’s Heritage Watch 48 (ref. IW510301), the Pilot’s Watch Mark XVIII (ref. 3270), and the Pilot’s Watch Automatic 36 (ref. 3240), which is the smallest in the IWC collection with a case diameter of 36 mm.
Harold Cunningham, Ian Gavan, David M. Benett, Chris Jackson