Chanel yesterday opened its first Fragrance & Beauty boutique in Auckland. The store is located in the historic Britomart Building and marks the 12th Fragrance and Beauty boutique opening across Australia and New Zealand collectively.
Chanel have maintained the original 1900s brickwork building, with its traditional kauri timber floors. Combined with the contemporary products, customers are treated to a stylish boutique experience.
Upon entering the boutique, customers are invited to discover the latest Chanel make-up creations as well as a skin care bar. Along with fragrance, Chanel is delighted to début a new range of eyewear to New Zealand customers. The eyewear salon will present a comprehensive collection of Chanel sunglasses, including the classic codes of the house—white camellias, pearls, tweed and interlaced chains. Beauty and fashion are combined in the boutique, giving clients the opportunity to select the latest eyewear shape, complementing their face and make-up look.
David Blakeley, managing director of Chanel Australia and New Zealand, said, ‘The opening of the first boutique in New Zealand is a momentous occasion for Chanel. We are able to deliver an immersive, service orientated experience to our clients in a retail environment that we have specially created to showcase our fragrance, beauty and fashion eyewear offerings together in a new and very exciting Chanel way.’—Bhavana Bhim