Lucire
The global fashion magazine April 23, 2024 
Out now: Lucire issue 48, with free shipping for UK and US

Is it safe to co-brand with Kate Moss yet?

December 1, 2007/5.01

  If Kate Moss has cleaned up her act since being exposed for doing lines of cocaine by a British tabloid in 2005, then it is right for those who have a demand for her to ask her to be their spokeswoman. Donna Karan is the latest to hire the British supermodel, who is reportedly […]

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Media finally get behind Lauren Bush’s WFP bag

November 25, 2007/0.53

It has taken the media a while, considering model Lauren Bush has been promoting these since April, but there has finally been worldwide attention on the Feed 1 bag (US$59·95) that she designed in collaboration with the UN World Food Programme. The bag does hit Harrod’s in December at a £30 price, which admittedly lifts […]

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Roberto Cavalli and H&M: the trans-Atlantic party season

November 24, 2007/4.32

You’ve seen the video (which has been on the Lucire home page since late October), now read the article: a little more news of Roberto Cavalli and H&M’s collaboration and the parties they had in Roma and New York to kick it off.    We hesitate linking the video in too many places, since it […]

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A preview of Panos’s summer 2008 collection

/1.26

Panos sent me some shots from his summer 2008 catalogue in September and gave permission for Lucire to republish them soon after—something we’ve ?nally done today, for those interested in swimwear. I have seen the whole line-up, but we wanted to keep the brief story to the three shots we had permission for. Trend-wise, they indicate […]

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Heidi Klum nuts over knockers

November 23, 2007/23.22

Heidi Klum, the German supermodel (I believe we may use that term) stars in a commercial for the telecast of the Victoria’s Secret show next month. The promotion sees Klum joking about her breasts, referring to them as ‘great knockers’, perhaps showing how British colloquialisms have crossed the Pond.    The show, which airs on […]

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A future Lucire Car to Be Seen in?

October 28, 2007/5.19

[Cross-posted] Honda’s Takeo Fukui has said that he will put the world’s ?rst hydrogen fuel-cell car on the market by next year, with a sticker price of around £50,000. The car emits water vapour as its “exhaust”.    This is fabulous thinking: rather than hold the technology back, as all the other automakers are doing, […]

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The Tesla Roadster is ready

October 13, 2007/23.29

Here’s Lucire’s Car to be Seen in 2007, in production and available to the public. The Tesla Roadster might not sound throaty and grunty but for those of us who grew up with Knight Rider, I suspect we will not care. And the rich environmentalists and celebs who will buy one certainly won’t. You may […]

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The folly of geo-targeting in a world of global brands

October 1, 2007/12.32

In the 1990s, the geo-targeting of advertisements on websites was not very common. If a campaign went out—such as when Condé Nast’s style.com advertised here to get its word out to fashionistas—it went out globally. We were paid, of course, for delivering campaigns to everyone.    Somewhere this century, advertising decided to take a backward step, […]

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Welcome to Vogue India: it’s about time

September 30, 2007/4.39

  As someone who has long championed the Asian subcontinent—and Lucire has been linking Indian and Pakistani sites as they came to light over the years—I was happy to see that Vogue India has made it on to newsstands. The new magazine is a milestone in the rise of the subcontinental fashion industry, which arguably […]

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The L word (and other letters)

September 29, 2007/1.55

[Cross-posted] I’ve commonly connected the brand-name research and work of Strategic Name Development with Bill Lozito, forgetting that this is not a one-man company. Diane Prange has been blogging at the company’s space, NameWire, and summarized some of their recent research, which I found quite fun.    She begins: Strategic Name Development conducted proprietary consonant research […]

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