Lucire
The global fashion magazine May 17, 2024 
Out now: Lucire issue 48, with free shipping for UK and US

Girard-Perregaux launches limited-edition flagship

June 3, 2010/22.26

Above The new Girard-Perregaux Biaxial Tourbillon. Left The 1860s’ yellow gold Tourbillon chronometer. Girard-Perregaux has announced a limited-edition (to 33 pieces) watch, the Biaxial Tourbillon, in white gold.    Inspired by an 1860s’ pocket watch created by Constant Girard-Perregaux, which won a first-class prize from the Neuchâtel Observatory, the new model features a cage that […]

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Leonardo DiCaprio highlights TAG Heuer’s climate change efforts

March 19, 2010/11.09

From top Tesla’s Elon Musk, TAG Heuer CEO Jean-Christophe Babin and Leonardo DiCaprio. Leonardo DiCaprio and J.-C. Babin with the Grand Carrera Pendulum concept watch. Leonardo DiCaprio, J.-C. Babin and TAG Heuer honorary chairman Jack Heuer. The unique TAG Heuer Tesla Roadster. Actor Leonardo DiCaprio spoke highly of TAG Heuer’s social responsibility in fighting climate […]

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Porsche reveals 918 Spyder concept as environmental response

March 3, 2010/9.00

Normally, we don’t profile concept cars in Lucire: cars that appear at shows but are not available to the public. They usually demonstrate the company’s advanced thinking, but they tend not to be things we can buy for some years.    However, we’ll make an exception for the Porsche 918 Spyder concept shown at the […]

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Bentley lends its name to skis

December 18, 2009/10.32

Bentley has extended its brand again, this time to hand-made skis from Switzerland.    The skis, poles and ski bag have been created by Zai with input from Bentley’s Styling Studio.    The Zai skis are made in a limited edition of 250 numbered pairs, and début a new type of carbonfibre dubbed Zaiìra. The […]

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Cindy Crawford, George Clooney rushing between dos

October 16, 2009/20.17

Omega Top The Saatchi Gallery with the new Omega advertisements up. Centre Cindy Crawford. Above George Clooney. Cindy Crawford, George Clooney and other celebs rushed from the première of Roald Dahl’s Fabulous Mr Fox to attend the launch of an Omega advertising campaign which features them. Still wearing their evening gear from the première, the […]

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Fabergé returns, with first high jewellery collection in 90 years

September 11, 2009/9.09

Fabergé has returned. The company best known for its work for various European royal houses has unveiled its first high jewellery collection since 1917, with a starting price of US$30,000 and an average price of US$200,000. A flagship online store can be found at www.faberge.com, with a bricks-and-mortar one in Genève.    Clients can select […]

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Gov. Arnold Schwarzenegger visits Salon de Genève

March 6, 2009/14.16

Gov. Arnold Schwarzenegger of California visited the Salon de Genève to support US automakers exhibiting there, as well as to highlight alternative energies for cars, a cause that he has championed. Although he did venture to the Lamborghini to look at one of its latest models. You may also like Porsche reveals 918 Spyder concept […]

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Lagonda returns at Salon de Genève—but will it fly?

March 4, 2009/10.32

We get a lot of information about press conferences and at the Salon de Genève, we have been seeing them come in thick and fast. Renault, Volkswagen, BMW, etc. But the most intriguing was for a brand I never expected to see in an email: Lagonda.    Lagonda is a brand that celebrates its centenary […]

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Supermodel Elle Macpherson donates $50k Aspen watch to non-profits

February 27, 2009/12.09

Swiss-based watch company, Aspen, introduced its Aspen One luxury timepiece, earlier this month. The launch took place at the Aspen Mountain Club, where supermodel Elle Macpherson was presented with the diamond version of the One, retailing at US$49,900 (the standard, limited-edition version is a “mere” US$38,900). Macpherson chose to donate her watch to two non-profit […]

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Renault revises Clio 3, one of our favourite superminis

February 6, 2009/12.11

One of our favourite small cars—we drove a Renault Clio along the South Island coast in New Zealand, from Christchurch to Aramoana and back (see Lucire no. 26)—is getting a relaunch at the Salon de Genève next month. The revised Clio 3 has a new front end, making it look more purposeful like the new […]

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