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Sass adds fun to the spring racing season


September 17, 2010/1.11

Sometimes we get sent visuals that we daren’t put up, for fear that the entry looks too much like an ad. But for Sass, we’ll make an exception—here are some of their designs that are ideal for the spring racing season.
   The label, created by Talitha Becker in 1997, targets a young woman who is fun-loving and feminine, and appreciates good value for money. According to its site, the target customer is a ‘social butterfly’. It is available at 500 boutiques across Australia and New Zealand.

Sass Ariana strapless dress in a soft peachy pink, RRP A$129·95.

The striking Derby dress in black and white, created especially with Melbourne’s popular Derby Day at the spring carnival in mind. RRP A$119·95.

The strapless Melissa bow dress in vibrant purple, RRP A$89·95.

Gracie strapless dress in peachy pink and black, RRP A$119·95.

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